MobileAware Named a Finalist for the 2012 Red Herring Top 100 Europe Award

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Prestigious award nominations announced.

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MobileAware, which builds exceptional mobile engagement channels, announced today it has been selected as a Finalist for Red Herring's Top 100 Europe award, a prestigious list honoring the region’s most promising private technology ventures. Founded in Dublin, Ireland, MobileAware maintains its US headquarters in Boston, MA.

The Red Herring editorial team selected the most innovative companies from a pool of hundreds across Europe. The nominees are evaluated on both quantitative and qualitative criteria, such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their respective industries.

This unique assessment of potential is complemented by a review of the actual track record and standing of a company, which allows Red Herring to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities in the industry.

"This year was very rewarding," said Alex Vieux, publisher and CEO of Red Herring. "The global economic situation has abated and there are many great companies producing really innovative and amazing products. We had a very difficult time narrowing the pool and selecting the finalists. MobileAware shows great promise and therefore deserves to be among the Finalists. Now we’re faced with the difficult task of selecting the Top 100 winners of Red Herring Europe. We know that the 2012 crop will grow into some amazing companies that are sure to make an impact."

Finalists for the 2012 edition of the Red Herring 100 Europe award are selected based upon their technological innovation, management strength, market size, investor record, customer acquisition, and financial health. During the several months leading up to the announcement, hundreds of companies in the telecommunications, security, Web 2.0, software, hardware, biotech, mobile and other industries completed their submissions to qualify for the award.

“This is a tremendous honor,” said MobileAware CEO Armin Gebauer. “What we love about this award is that it’s not simply about revenue growth, but also accounts for all the intangibles that make a company great. We’re thrilled that Red Herring sees all the potential of MobileAware.”

The Finalists are invited to present their winning strategies at the Red Herring Europe Forum in Amsterdam, April 23-25, 2012. The Top 100 winners will be announced at a special awards ceremony the evening of April 25 at the event.

About MobileAware
MobileAware helps mobile network operators enhance the customer experience by building exceptional mobile engagement channels. The company’s innovative solutions enable operators to rapidly build and launch a mobile presence that is accessible from any device. In this way, MobileAware lowers the cost of providing excellent customer service while creating major new revenue streams. Many of the world’s largest operators, including Orange, T-Mobile, TELUS and Vodafone, have relied on MobileAware to help them transition to a Mobile First strategy. http://www.MobileAware.com.

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Shelby Geyer

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