We are looking to fill the huge technology gap in the performance marketing industry...Our new platform is so massive and the technology so advanced that the possibilities are endless.
(PRWEB) April 16, 2012
Bevo Media is set to launch the first ever Exchange for the CPA industry. The Bevo Media Exchange is an industry leading campaign tracking platform for online marketers. With a variety of new and innovative features, the Bevo Media Exchange is the most complete performance marketing technology in the CPA industry.
The Bevo Media Exchange will feature the CPA Optimizer. The CPA Optimizer is the first ever yield optimization tool of its kind in the CPA industry. This technology is built to analyze the relationship between affiliate's offers, landing pages, traffic sources and every other notable variable that goes into each impression of an ad campaign. The CPA Optimizer automatically optimizes each marketers campaign and shows top performing offers for every single impression of an online ad campaign, ensuring that every dollar spent has the highest probability for a conversion.
With the new exchange platform, Bevo Media also introduces Fingerprint Tracking Technology to the affiliate industry. Fingerprint conversion tracking is a cross domain, cookieless tracking method that does not require the support of subID’s. Although fingerprint technology is found in the display sector of online marketing, Bevo Media is the first to introduce the technology to the performance marketing industry.
Bevo’s President and Founder, Ryan Bukevicz quotes, “We are looking to fill the huge technology gap in the performance marketing industry. A feature like the CPA Optimizer was once not possible because of the unreliable conversion methods. Our developed Fingerprint tracking technology completely changes the game and makes these type of yield optimization tools unbelievably powerful. Our new platform is so massive and the technology so advanced that the possibilities are endless.”
Most tracking platforms will use cookie tracking, which has only been proven to be about 80-83% effective. That leaves room for incredible amounts of inaccuracies, and leaves billions of dollars on the table each year. The remarkable technology that Bevo Media has developed allows for a 17% more accurate tracking solution. Also, cookies will not need to be enabled for the conversions to occurs, even if the conversion is buried deep inside the sales path. The fingerprint tracking method prevents from losing conversions due to cookies expiring. With this new tracking method, conversions will still show up even 500 days after they have occurred. The Bevo Fingerprint tracking solution is a sure fire way to optimize campaigns with more accuracy than ever before.
The Bevo Media Exchange will provide a ton of additional new features as well, including:
-The ability to pull actual affiliate links and creatives from your affiliate networks directly from the Bevo Media Exchange platform.
-Bevo Labs, allows for people to breakdown a campaign performance as a whole, and compare with the industry average.
-Complete Mobile Tracking Support
-Special Niche Reports, super drilled down stats for often overlooked and hard to measure statistics
-Full affiliate network integration instantly syncing stats, subIDs and offers.
-Instant Offer Suggestions,see which offers are performing the best throughout the industry and test them in existing campaigns
-Completely new design, much more user friendly
-Live Chat Support
The Bevo Media Exchange is now live. Creating an account is easy and free. You can create an account at http://bevomedia.com