Los Angeles, Ca (PRWEB) April 17, 2012
The announcement made by Setster solves a huge problem faced by daily deal companies. Merchants using DailyDeal sites to offer specials often find their manpower unable to properly handle the massive influx of customers these deals tend to create, thus generating negative feedback for both the deal company and the merchant. Groupon, a leader in the daily deal industry, opted to solve this issue by buying an established company that offers a scheduling solution. However, others competing with Groupon can’t afford to do the same. Capitalizing on this need, Setster has launched a comprehensive co-branded/white label API that gives DailyDeal and promotional companies the same powerful solution at a fraction of the cost.
Setster's new API allows daily deal companies to integrate Setster's scheduling solution both into their own website, as well as the websites of any participating merchants. As a result of this seamless integration, buyers are directed to schedule an appointment with the merchant as soon as a deal has been purchased. Available appointment windows are pre-configured by the merchants, allowing the allocation of specific times and dedicated service providers to deal with the demand of the promotion. As a result, daily deal providers are able to set expectations, offer quick and easy scheduling for participating merchants, and most importantly, ensure that every voucher purchased is redeemed, thus converting sales into longer-term clients for their merchants, all while upselling more services.
The API offers a competitive advantage for daily deal sites, allowing them to re-sell this service as their own through the white label option, or even offer it to partner merchants as a free, added-value incentive. Wholesale prices are also available, making it even more cost effective for daily deal sites to start offering this.
“While daily deal sites and their promotional buyers are 100% web based, many neighborhood service providers have no web based infrastructure in place to deal with the influx of appointments, communication follow up, even up-selling and future marketing. We want to change this.” Said Edward Lujan CEO of Setster, “The ability to transition the promotional buyer to the merchant is critical for the success of both the deal company and the merchant. Done wrong, the business will lose money on the promotion. Done right, the business will earn a happier long-term client: a client they can manage, market to, and provide other services to. It’s about seeing a real, measurable return on their marketing investment.”
Download the Industry API white paper today at http://www.setster.com/developers/ and contact firstname.lastname@example.org for a demo.
About SETSTER: Founded in 2008, Setster, a leader in the scheduling software space, has driven innovation with solutions that have become the industry standard and premier choice for online appointment scheduling. Take advantage of what years of industry experience, thousands of clients served, and millions of appointments scheduled can bring to the table.