Friendthem Partners with Digital Agency Pomegranate to Make Connecting Seamless

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POM8 to Raise Awareness Around the Benefits of 'Safe Friending'

Friendthem is leading the way in ‘safe friending’ by releasing their app built with privacy and safety in mind.

Pomegranate announces their relationship as digital agency partner with Friendthem, a location based friend request application which assists users in making frictionless Facebook connections with individuals sharing real-world proximity. Emphasis will be placed, by Pomegranate, on leveraging their social media, digital marketing and branding experience in an effort to raise awareness around the concept of “safe friending”.

“Ambient, or location-based, social networking apps have achieved buzzword status,” states Grant Powell, Founder and CEO of Pomegranate. “New possibilities for using digital tools to initiate meaningful connections are beginning to open up, and Friendthem is leading the way in ‘safe friending’ by releasing their app built with privacy and safety in mind. This is why Pomegranate is so excited to be working with Friendthem, an innovative app which combines the convenience of online communication tools with the advantages of face to face meetings -- all with the added safeguards of deeply integrated privacy options. Friendthem’s fine-grained, and easy to configure, privacy solutions offer the safety and personal flexibility sophisticated users will appreciate. We look forward to collaborating with Friendthem on opening up safe-friending opportunities for individuals who understand the fun and value of connecting with others on their own terms.”

About Pomegranate
Founded in 2008, Pomegranate is a digital creative and advertising agency that leverages new media and technology to implement cutting-edge marketing campaigns that reshape the way brands engage and adapt to their audiences. Pomegranate's unique "network agency" model unites experienced marketers, creative directors, designers, engineers, and programmers within a streamlined organizational structure and value-assurance system. The team provides creative services including strategy and positioning; design and branding; marketing and advertising services such as SEO, interactive, e-mail marketing, and specialty Google / YouTube projects; and technology solutions such as the real-time social engagement platform, cloud hosting, ecommerce, and more. Satisfied clients include Google, YouTube, Bosch, Toyota, Scion, Kraft, Canon, Nestlé, and Rock & Republic.

About Friendthem
Friendthem is a revolutionary location-based connectivity app, with fine-grained and easily-configured privacy controls, which is changing the way the world connects in a seamless and fun manner by helping them send non-intrusive Facebook friend requests to people they meet in the real world. Friendthem facilitates the ability for live and in person connections to transcend into the digital realm, with the full power of discretion for all parties involved. Friendthem is the perfect tool for responsibly fostering “on the spot” personal and business relationships. “Life happens when people connect™” -- and that is why Friendthem represents the next frontier in the social and business networking revolution. Current Friendthem app versions exist for the Apple iPhone and Android operating systems. For more information, please visit: Friendthem

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Eric Taubert
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