Eric Brand Selects Witford Showroom for Exclusive CA Representation; Stunning Line of Fully Customizable Contemporary Residential Furnishings Showcased in 3 Key Locations

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Eric Brand, a prominent high-end, contemporary furniture manufacturer, is pleased to announce an exclusive distribution arrangement with Witford, a one-stop design center featuring a select offering of high quality manufacturers’ designer furnishings at showrooms in San Francisco, Los Angeles and Laguna Niguel. Witford will be the exclusive distributor of Eric Brand’s innovative and original residential furnishings, which are widely recognized for their use of exotic materials and distinctive multimedia approach to design and fabrication to bridge the cultures of Asia and the United States. With this alliance, designers have a physical venue and unprecedented access to Eric Brand’s expertise in custom-designed furniture and their unique approach to handling complex material and finishing requirements.

Eric Brand, a prominent high-end, contemporary furniture manufacturer, is pleased to announce an exclusive distribution arrangement with Witford, a to the trade design showroom featuring a select offering of high quality manufacturers’ designer furnishings at showrooms in San Francisco, Los Angeles and Laguna Niguel. Witford will be the exclusive distributor of Eric Brand’s innovative and original residential furnishings, which are widely recognized for their use of exotic materials and distinctive multimedia approach to design and fabrication to bridge the cultures of Asia and the United States. With this alliance, designers have a physical venue and unprecedented access to Eric Brand’s expertise in custom-designed furniture and their unique approach to handling complex material and finishing requirements.

“With our strong association which spans over seven years, we are continuously impressed by Witford’s professionalism and hands-on approach, and their relaxing environment which appeals to designers,” explained Eric Brand. “This exclusive agreement – giving us consistent representation throughout California – is a perfect compliment to our goal to offer the interior design professional a centrally-located showroom with access to our extensive selection of finishes; wood, metals, shells, lacquers, and more. Witford understands our point of view and their extensive knowledge of our products will help designers with their quick-paced projects.”

Expressing their desire to represent Eric Brand’s line which reflects impeccable quality in their residential showrooms and their value of working with an accomplished design professional, Larry Bradford, an owner at Witford explains, ”When designers see Eric Brand in our showrooms, they are drawn in by the clean design and rich finishes. As they refine their choices, they’re impressed by the capacity to customize his furniture, and when they deliver to their clients, they’re filled with sincere praise for its beauty and quality. It is our pleasure to know so talented a designer as Eric Brand.” Witford features a wide spectrum of the latest case goods, upholstery and lighting from Eric Brand. Elaborating on how featuring Eric Brand is an ideal fit, Mr. Bradford continued, “Witford is about absolute value. We team with the design professional to meet their client’s expectation of service and value. This includes fair pricing, the immediate gratification of buying off the floor, and an intelligent process for creating custom upholstery and case goods.”

From a designer’s standpoint, Eric Brand has the catalog and inventory to cater and satisfy every interior designer’s needs. Bill Kiefer Interior Design, Inc. explained “In the course of our collaborations on custom pieces, Eric Brand has provided incredible working drawings to which he added his brilliant creativity which has pleased both my clients and myself beyond our expectations.”

Confirming their commitment to maximize interior designers’ immediate and multifaceted needs, Eric Brand also announces the launch of their redesigned state-of-the-art, fully loaded website available for designers upon (free) registration. Eric Brand made major improvements to allow designers instantaneous access to a wide range of products, the ability to look at various, luxurious finishes, download tear sheets and obtain product specifications. “We’re pleased to offer designers industry access to high-end layered, multi-dimensional options and solutions relevant to anyone designing and planning a space,” explained Eric Brand.

About Eric Brand
Eric Brand, founded in 1997 by designer Eric Brand and based in Burlingame, CA, manufactures innovative and widely recognized lines of residential and hospitality original furnishings, featuring unique multimedia approach to design/fabrication and use of exotic materials to create a splendid bridge between the cultures of Asia and the United States. Eric Brand’s designs have been featured in hundreds of magazines and publications worldwide. Credited for redefining luxury and transforming the world of high-end furnishings, Eric Brand has been responsible for architectural interiors for clients such as Chanel, Coach, and Donna Karan. Eric Brand manufactures and has offices in the United States, Philippines and China – their primary manufacturing facility with over one million square feet and approximately 1,500 employees. For more information and to register please visit http://www.ericbrand.com, or email customer service at info(at)ericbrand(dot)com.

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Anna Kubly

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