It’s important to us to stay active in our Colorado yoga community, and I think the local support will be amazing for Wanderlust. This is simply a great fit.
Denver, CO (PRWEB) April 19, 2012
Denver-based yoga clothing company, be present, welcomes Wanderlust Festival to its back yard this summer. The original Wanderlust Festival launched in California in 2009 and has since expanded to bring the Wanderlust experience to other venues. 2012 marks the first time the festival lands at Copper Mountain, Colorado as it will take over the mountain town from July 5-8.
As a Colorado company, be present has long been involved in its local yoga community and strives to expand its involvement by partnering with like-minded organizations, such as Wanderlust. “We’re excited to be involved with this amazing event this year as it lands in our home state,” says be present Director of Marketing, Maggie Mistovich. “The festival has grown tremendously since the first California event and we could not be happier to see it come to Colorado. It’s important to us to stay active in our Colorado yoga community, and I think the local support will be amazing for Wanderlust. This is simply a great fit.” says Mistovich.
The event offers a one of a kind experience that combines yoga, music, farm to table food and a ton of outdoor activities offered by the mountainous surroundings. Wanderlust's core mission is “to create community around mindful living,” which focuses on principles such as practicing yoga, eating well, sustainable living and creative expression, to name a few.
be present will have an on-site presence in the vendor marketplace as well as assist in promotional opportunities to build awareness for the festival.
About be present:
be present, clothing for the yoga lifestyle, was established in Colorado in 2002 by Amy Lopatin Dobrin and Jon Dobrin. All be present clothing is proudly made in the USA. The brand remains at the forefront of the yoga apparel industry, continually designing clothing that is original and functional. Please visit http://www.bepresent.com to learn more. Become a fan of be present at http://www.facebook.com/bepresentinc and follow be present on Twitter at http://www.twitter.com/bepresentinc.
Wanderlust Festival, LLC is a producer of large-scale lifestyle festival events focusing on yoga, music and wellness. Its flagship festival, Wanderlust, was first launched in California in 2009 and has already become the largest multi-day yoga event in the world as well as a significant player in the North American festival market. The company was founded in 2009 as a joint venture between Velour Music Group, an artist management company and event producer based in New York City, C3 Presents and Starr Hill Presents, event producers responsible for the top music festival brands in the country, including Austin City Limits Festival, Lollapalooza, Bonnaroo and Outside Lands. For more information, please visit http://www.wanderlustfestival.com. Become a fan of Wanderlust at http://www.facebook.com/wanderlust and follow Wanderlust on Twitter at http://www.twitter.com/wanderlustfest.
For additional information for be present, please contact:
For Wanderlust, please contact: