Neil Kataria, Co-Founder of newBrandAnalytics, to Present “What is Web 3.0?” at the Milken Institute 2012 Global Conference

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Industry Innovator to Discuss Future of the Web, Its Impact on The Way We Communicate and How we Do Business

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Neil Kataria, Co-Founder, President and Chairman of http://www.newBrandAnalytics.com, the leading provider of social business intelligence solutions, will be a featured speaker at the Milken Institute 2012 Global Conference. Presenting, “What is Web 3.0?” Kataria will explore the evolution of the web, how social media has transformed the way we communicate and do business, and what businesses need to do to prepare for Web 3.0.

“The evolution of the web and meteoric rise of social media has changed how we do business, generating such an explosion of data that many executives are challenged to make sense of it all,” says Kataria. “What will Web 3.0 look like? Are we ready for changes it will bring? Will it finally produce the tools we need to process, understand, and harness all the data we've been capturing? How will it disrupt business models? These are some of the important questions my fellow panelists and I will be exploring.”

Led by moderator Andrew Miller (Entrepreneur and Founder, Football Nation, LLC), others on the panel include Bonin Bough (Vice President, Global Digital and Consumer Engagement, Kraft Foods), Brad Keywell (Co-Founder and Managing Director, Lightbank; Co-Founder and Director, Groupon), John Ruffolo (CEO, OMERS Ventures), and Mike Zapolin (Co-Founder, SocialExtract).

Kataria is the Co-Founder, President and Chairman of newBrandAnalytics which has been described by thought leaders as the most innovative guest satisfaction technology in hospitality in the last decade. Companies use the newBrandAnalytics platform to glean real-time, voice-of-customer intelligence inherent in their customers’ online conversations, enabling them to understand not only what their customers are saying, but also why they are saying it and how it impacts their business strategy. Going well beyond simple social metrics, the newBrandAnalytics technology generates industry specific customer insight through operational categories that truly matter to brands - such as service performance, employee feedback, and product quality. These actionable insights can be drilled down to look at specific units, locations, properties, etc., and are proven to yield operational improvement, enhanced marketing measurement, and new strategic initiatives that help clients deliver a brand-defining customer experience.

The Milken Institute Global Conference brings together some of the most extraordinary people in the world – from entrepreneurs and executives to philanthropists, scientists and Nobel laureates. Together they explore solutions to today’s most pressing social, political and economic challenges. The Milken Institute 2012 Global Conference will take place April 29-May 2 at the Beverly Hilton in Los Angeles.

About newBrandAnalytics:
Washington, D.C.-based newBrandAnalytics is the leader in Social Business Intelligence solutions for the restaurant, hospitality, retail, travel, and leisure industries. Their flagship offering, Social Guest SatisfactionTM is used by thousands of restaurants, hotels, and retailers and is proven to improve guest experience. The company was recently named the Venture Summit Mid-Atlantic 100 Company of the Year. http://www.newBrandAnalytics.com

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Cindy Kazan
NewBrandAnalytics
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