we have found that the cars that are selling at the moment are the smaller more fuel efficient ones...
Basingstoke, UK (PRWEB UK) 18 April 2012
Public relations for new product launches is essential, especially in the automotive sector. As fuel prices are rising, more people are opting for more fuel efficient cars and the next generation car is expected to be no different due to the reduced CO2 emissions and fuel economy technology. For this reason a new PR agency was selected from the Marketing Quotes website to help with the launch of the new car later this year.
A spokesperson from the automotive company commented 'we have found that the cars that are selling most at the moment are the smaller more fuel efficient ones, rather than the higher end luxury models we have. This is most likely down to the rising fuel costs, so we are supplying according to demand. We are excited about the launch of the new series later this year and hope the PR company will help in creating the buzz we hope for.'
Anne Richards (who works for Marketing Quotes) commented 'we know many PR agencies that are able to help, but did advise one that have automotive PR experience, simply because they would have a better handle on the sector and be able to achieve quicker results. From experience we have found that industry experience is essential when it comes to PR coverage.'
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