People and Companies Increasingly Turn to Crowdsourcing When They Need to Name their Pets - Both Virtual and Real

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More and more people turn to crowdsourcing in order to find names for their pets, both real and virtual.

PickyDomains, a crowdsourcing naming startup, has noticed a strange trend – more and more people turn to crowdsourcing in order to find names for their pets, both real and virtual.

“I believe our first pet naming order was two or three years ago,” – says Dmitry Davydov, PickyDomains founder and co-owner. – “A local Michigan rap star has adopted pitbull puppy and wanted the name to reflect his lifestyle. I think the name he settled on was Bullet. We’ve gotten a few pet naming orders since then, but the really unusual trend we see now is picking names for virtual pets and company mascots.”

“Dogs are by far the most popular ‘corporate pets’. They are often used as part of the logo and for some reason some business owners feel the urge to give them a name and build some sort of story around it. In a way it’s nothing new – we’ve all grew up with Smokey the bear and Scooby-Doo.”

PickyDomains frequently has to deal with unusual naming requests. Last November Canadian couple has hired the company to name their son (probably the first human being whose name has been crowdsourced). And more recently, it had to deal with a surge of orders from the adult entertainment industry (see http://news.yahoo.com/pickydomains-adult-industry-turns-crowdsourcing-help-kinky-domain-070537437.html )

PickyDomains is world’s first risk-free naming service, founded in 2007. Its unique business model is based on the fact that clients pay for domain, name or slogan only if they decide to use one of suggestions created by service contributors (who get 50% share of the fee the client paid). So far the company has attracted 2800 clients and 55000 contributors, naming over 1500 domains.

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Dmitry Davydov
PickyDomains
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