Perform® Brand Launches Campaign with Arthritis Foundation - Campaign to Drive Increased Awareness for the Benefits of an Active Lifestyle

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Hygenic/Performance Health, makers of Perform® Pain Reliever, announces the launch of a new Instant Redeemable Coupon (IRC) program in support of the Arthritis Foundation.

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The benefits of Perform Pain Reliever align well with the Arthritis Foundation’s efforts to show those living with arthritis how moving can relive pain and improve joint function.

Hygenic/Performance Health, makers of Perform® Pain Reliever, announces the launch of a new campaign with the Arthritis Foundation, the largest private, not-for-profit contributor to arthritis research in the world. During the month of May, National Arthritis Awareness Month, Perform Pain Relieving Gel, Roll-On and Spray will feature an Instant Redeemable Coupon (IRC) that results in a $1.00 savings for the consumer and a $1.00 donation for the Arthritis Foundation.

“Perform Pain Reliever, a cold therapy topical analgesic that provides temporary pain relief from sore muscles and joints and the pain associated with arthritis, enables people with arthritis to move more freely and embrace a more active life style. Our products’ benefits align well with the Arthritis Foundation’s efforts to show those living with arthritis how moving can relive pain and improve joint function,” stated Jennifer Bloomhuff, Senior Product Manager at Performance Health. “With over 27 million people suffering from osteoarthritis, the most common form of arthritis, we believe we can make a real difference through this program, which provides exposure for the Arthritis Foundation in addition to the dollars we raise.”

“We appreciate Perform Brand’s support of our mission and applaud their commitment to bringing greater awareness to arthritis, the nation’s most common cause of disability,” said Rick Bell, managing director of Cause Development with the Arthritis Foundation.

About Perform Pain Reliever
Perform Pain Reliever is a cold therapy topical analgesic designed to deliver relief exactly where is hurts. Available in a Gel, Spray, Roll-On and on-the-go Singles, Perform Pain Reliever provides the benefit of cold therapy without the hassles, discomfort, and possible side effects of ice. By relieving short-term pain associated with arthritis, sore muscles and joint discomfort, Perform Pain Relieving products help the body move more freely, encourage faster healing, and get individuals back to pain-free living. Perform Pain Relieving products do not contain NSAID’s, aspirin, ibuprofen or salicylates.

About Arthritis Foundation
Striking one in every five adults and 300,000 children, arthritis is the nation’s leading cause of disability. The Arthritis Foundation is committed to raising awareness and reducing the unacceptable impact of this serious and painful disease, which can severely damage joints and rob people of living life to its fullest. The Foundation funds life-changing research that has restored mobility in patients for more than six decades; fights for health care policies that improve the lives of the millions who live with arthritis; and partners with families to provide empowering programs and information.

About Hygenic/Performance Health
Hygenic/Performance Health built its business by developing products that help people manage their pain, restore their strength, and improve their overall health. Maker of market-leading Perform®, Thera-Band®, and Biofreeze® products, Performance Health provides a broad portfolio of products for the therapy, rehabilitation, massage, wellness and consumer retail markets.

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