Disaster Relief Supply Releases First TV Commercial

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Online retailer, Disaster Relief Supply, is gearing up for a regional TV advertising campaign. The 30 second commercial will reach cable viewers in parts of the Southeast United States.

A unique clientele frequents the online and brick and mortar retailer "Disaster Relief Supply." With a targeted selection of emergency preparedness and disaster recovery items, DRSupply caters mostly to a niche market of storm-ready homeowners, survivalists, and more recently “doomsday preppers.” Visits and phone calls to DRSupply revealed a useful correlation; most customers watch the same TV shows. This in mind, Marketing Manager Michael Fisher teamed up with “Real Entertainment Productions” to create a 30 second promo to be played during popular programs that regulars had suggested.

The 30 second commercial features Disaster Relief Supply’s most popular items; generators, safety equipment, and emergency food. Real Entertainment Products, a Fort Walton Beach, FL based video production company specializing in commercials, television shows, and events, shot the commercial inside the DRSupply brick and mortar store in Destin, FL after store hours. Images of the retail shop and the iconic “Disaster Relief Supply” mobile billboard are seen in the commercial, as well as information about the business (view commercial).

Spots of the Disaster Relief Supply commercial will appear starting Tuesday, April 24th on Cox Cable in the Panhandle of Florida and surrounding areas. Some of the Programs that DRSupply will be advertising during are Doomsday Preppers, Sons of Guns, and American Guns on the National Geographic and Discovery channels.

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Rick Fisher
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