Scottish Based Toy Manufacturer Appoints New Packaging Designer From Marketing Quotes.

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A Glasgow based toy manufacturer has just appointed a new packaging design company that they found through the Marketing Quotes website to produce a new range of children's smart toys. Due to the rising costs in materials and new angle in the design approach, hopes are that the new design will aid in the launch of the new smart toy making it a leader in the technology field.

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Packaging Design For Toys

we are really pleased we were able to find a new packaging designer...

Packaging for toys heavily influences the sale of the toy, get the packaging wrong and the toy will struggle to sell. This is the thinking behind many of the leading toy companies and a lot of thought and planning is therefore needed in the packaging of toys. This is why Marketing Quotes was approached by a toy manufacturer in Glasgow, as a new design and approach was needed for the new product line. A new packaging designer was selected that is also based in Scotland to design and produce the packaging for the new product line of children's electronic toys.

A spokesperson from the toy company commented 'we are really pleased we were able to find a new packaging designer, Marketing Quotes put a few in touch with us that we did have meetings with, but in the end we did select a local designer that we can meet with in the early stages of the design. We are in a really competitive sector and we do have a great new line that should sell really well, but the packaging is so important in the selling process for toys that we just have to get it right.'

Anne Richards (who works with many of the packaging designers at Marketing Quotes) added 'we have many packaging designers at Marketing Quotes, but not that many that have experience in the toy industry, so we were really pleased they were able to find one that was local. Meeting up to go through ideas and marketing strategy is really important, so it is good that the designer is based local to Glasgow.'

About Marketing Quotes - Marketing Quotes is a free service to help UK businesses to get free advice and quote from local marketing agencies that know their industry and sector.

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David Blackburn

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