Tucson, AZ (PRWEB) April 23, 2012
Warnings and what can be done about the potential for urban water crisis with be the keynote focus of green building expert and sustainability consultant Jerry Yudelson at the 11th Annual Municipal Green Building Conference and Expo on April 26th. MGBCE is Southern California's leading green building conference and expo, to be held at the Southern California Gas Energy Resource Center in Downey, California.
“As Mark Twain once said, 'whiskey's for drinking and water's for fighting.' We must deal proactively with our vital but overstressed water resources, both in the US and in other countries. We going to see conflicts in the 21st century increasingly based on access to fresh water.” Yudelson's presentation at the MGBCE event will deal specifically with strategies for public officials to take to head off future water scarcities caused by droughts, climate change, environmental regulations and continued population growth.
The green building and sustainability consultant continues, “If we are serious about cutting our carbon emissions, we have to deal with water conservation. Most people don't know that California uses nearly 20 percent of its electricity for moving and treating water and that nearly one-third of its natural gas for heating water. Because of these facts, water conservation is the cheapest form of energy conservation.”
The conference is a jointly sponsored event of the Los Angeles and Orange County chapters of the US Green Building Council. Los Angeles Chapter Executive Director Dr. Jorge Partida said, “We chose Jerry Yudelson to keynote this year's conference because of his leading role as an author and advocate in promoting efforts to prevent future urban water crises. We believe that public officials need to focus more attention on water, as it's on the cusp of a major technological revolution and offers major green jobs potential.”
Yudelson is the author of the seminal book presenting design and planning options for increasing water abundance, Dry Run: Preventing the Next Urban Water Crisis. While he advocates for technological solutions, Yudelson also says, “We must change our approach to treating water as a free good and instead recognize instead that it's a vital resource for our entire economy.”
A professional engineer and experienced sustainability and green building consultant, Yudelson trained at Caltech and Harvard in environmental engineering and water resources management. He believes that water will be the focus for much conflict in the next few decades and that water technology advances, along with creative policy measures, can provide the public sector with solutions to increasingly strained water resources and overburdened and aging urban infrastructure.
About Yudelson Associates
Yudelson Associates is a leading international firm in sustainability consulting, designing with water and green building certification. The founder, Jerry Yudelson, a LEED Fellow, is widely acknowledged as one of the nation's leading green building and sustainability consultants and is an internationally recognized keynote speaker. In 2011, Wired magazine dubbed him the “Godfather of Green.” He is the author of 12 green building books and served for two years as Research Scholar for Retail Real Estate Sustainability for the International Council of Shopping Centers, a 70,000-member international trade organization. Yudelson is a frequent green building speaker at industry and professional conferences and chaired the country's largest annual show, Greenbuild, for six years through 2009.
For more information please contact Jerry Yudelson, 520-243-0996, jerry(at)greenbuildconsult(dot)com or visit http://www.greenbuildconsult.com.