We know that, without the right knowledge, it's easy for a company to sell someone the wrong thing. We specialize in high quality low-cost Mexico car insurance, so we are better equipped to help match customers with the right coverage.
Perris, CA (PRWEB) April 23, 2012
Mexican Insurance Store, one of today's leading providers of online Mexican auto insurance, recently launched a new marketing campaign. The focus of the new campaign is increasing awareness about the fact that the company strictly focuses on providing high-quality Mexican auto insurance. The marketing campaign will be used to remind existing customers that Mexican Insurance Store is an online provider that strictly offers Mexican car insurance. It will also be used to demonstrate to potential customers why the company stands out from so many other online providers. "It is one of the things that makes us truly unique," says Linden Gray, the president. "Compared with when we first started nearly 10 years ago, there is a lot of online competition," he adds. "However, we continue to strictly focus on Mexico car insurance, which helps us stand out and continue to grow in a big way."
In the nearly 10 years that it has been offering Mexican auto insurance online, Mexican Insurance Store has been dedicated to providing this type of coverage. Many other Mexican car insurance online providers dabble in a wide range of different insurance products, but that isn't the case with Mexican Insurance Store at all. "We understand how important it is to truly understand what is being sold," says one employee. "We know that, without the right knowledge, it's easy for a company to sell someone the wrong thing. We strictly focus on high quality low-cost Mexico car insurance, so we are better equipped to help match customers with the right coverage."
The new campaign will primarily be conducted online. Mexican Insurance Store became active on many social media sites within the last year or so, and the company plans to roll out its new marketing campaign through those platforms. For example, the Mexican Insurance Store Facebook page will be used to spread the word. The company will also use its Twitter profile to enlighten followers about the fact that it strictly focuses on Mexican auto insurance. "Social media is the way to go when it comes to spreading the word like this," says the employee.
Mexican Insurance Store decided to launch its new campaign after learning that many existing customers primarily bought their coverage from the company because of its focus on providing this type of insurance. "Before I bought my Mexican car insurance a few months ago, I did a ton of research," says one customer. "After looking around for awhile, I learned that Mexican Insurance Store was unique because it focused on Mexico car insurance. So many other providers offered so many different types of coverage. It was reassuring to see that Mexican Insurance Store was focused on one particular type of product."
The company has no plans to expand into providing other types of insurance. "We add new Mexican auto insurance products to our lineup fairly regularly," says Gray. "When something comes along that will add value for our customers, we're more than happy to provide it. However, we're not going to deviate from offering “A” RATED Mexican car insurance. We like focusing on this type of insurance, and we've learned that our customers appreciate it too." The company's new marketing campaign is in its earliest stages, but Gray and his employees are optimistic about its results. "We think it's really going to open people's eyes," says Gray.
About Mexican Insurance Store.com
Mexican Insurance Store is the largest provider of Mexican Auto Insurance in South California’s Inland Empire, the 3rd most populous metropolitan area in California. The company offers a variety of Mexico Car Insurance policies online and provides policies to Canada and US travelers nationwide. Self-service policies are purchased and printed instantly by customers or created by Mexican Insurance Store and emailed or faxed to customers in minutes at no additional charge.
For additional information call 888 800 9988 from US or Canada or 001-881-800-9988 from Mexico or 951-657-4220 Direct.
Mexican Insurance Store
3819 Saint Austell Way
Perris, CA 92571
Fax 626 638 3255