SweetLeaf® Announces Three New Liquid Stevia Flavors

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New flavors available online in May, in stores in June

Wisdom Natural Brands®, the parent company of SweetLeaf Stevia® Sweetener, announced today the addition of three refreshing new summer flavors to their zero-calorie, zero-carbohydrate, zero glycemic index SweetLeaf® Liquid Stevia product line. Coconut, Watermelon and Cola are the new additions to the Liquid Stevia family, bringing the total number of flavors currently available to 17. The three new flavors will be available online at buywisdom.com May 1, 2012 and will hit supermarket and natural foods store shelves in June.

Made with USDA Certified organic stevia leaf extract and natural flavors, SweetLeaf Liquid Stevia drops can be added to foods or beverages – from yogurt to oatmeal, water to coffee, sauces to smoothies – for sweet, sugar-free flavor. Adding Cola to sparkling water creates a healthier soda, a few drops of Watermelon in yogurt gives a fruit twist to a favorite, while the new Coconut flavor perks up coffee.

All 17 flavors of SweetLeaf Liquid Stevia come in easy-to-use dropper bottles, so consumers can add as much or as little as their taste buds require. With an average of 288 servings* per 2 fl. oz. bottle, SweetLeaf Liquid Stevia also offers great value in addition to a delicious sweet taste.
Along with the three new flavors, SweetLeaf Liquid Stevia is available in Lemon Drop, Valencia Orange, Berry, Chocolate Raspberry, English Toffee, Vanilla Crème, Hazelnut, Peppermint, Root Beer, Grape, Apricot Nectar, Chocolate, Cinnamon, and SteviaClear® for the sweet taste of sugar without the calories. Vanilla Crème is a customer favorite, and the chocolate-flavored stevia drops were awarded a 93 out of 100 possible points for “intense, versatile taste that goes a long way with just a drop or two” by food trends editor, Today Show correspondent, and “supermarket guru” Phil Lempert. SweetLeaf Liquid Stevia is available online at http://www.buywisdom.com or at select supermarkets and health foods stores.

For more information about SweetLeaf Liquid Stevia or SweetLeaf Stevia Sweetener, the all-natural, zero-calorie alternative to sugar from Wisdom Natural Brands, visit http://www.sweetleaf.com.

*except Cola flavor

About Wisdom Natural Brands®
Gilbert, Arizona-based Wisdom Natural Brands® is the parent company of two highly respected consumer brands: SweetLeaf Stevia® Sweetener and Wisdom of the Ancients® herbal teas. SweetLeaf® is the only all-natural stevia sweetener with zero calories, zero carbohydrates and zero glycemic index. Its “green” processing procedure uses cool, purified water and high-grade stevia leaves. The sweetener was recognized as the 2010-2011 Global Stevia Products Award Winner for taste, technology and sustainability by the International Society of Antioxidants in Nutrition and Health. SweetLeaf is sold in boxes containing 35 or 70 packets, as well as in SweetLeaf Stevia Plus® Shaker Bottles for easy home use and SweetLeaf SteviaTabs™ Dissolvable Tablets for on-the-go use. SugarLeaf™, also by Wisdom, bonds SweetLeaf with cane sugar for a low-calorie sugar alternative perfect for baking and cooking. SweetLeaf® Liquid Stevia drops add flavor without calories or carbohydrates to water or favorite foods and beverages. For more information about SweetLeaf products, recipes and more, visit http://www.sweetleaf.com

Wisdom of the Ancients herbal teas, from energizing Yerba Maté Royale® to calming Rooibos, are available loose leaf or in bags and come in a variety of refreshing flavors. Select varieties are also available with a touch of calorie-free stevia sweetener.

SweetLeaf and Wisdom of the Ancients products can be purchased online at http://www.buywisdom.com or at grocery and health food stores throughout the U.S. and Canada.

MEDIA CONTACTS:
Diego Romero
McFadden/Gavender
O: (520) 882-6262
M: (520) 401-1693
diego(at)mcfaddengavender(dot)com

Karen Gavender
McFadden/Gavender
O: (520) 882-6262
M: (520) 603-4200
karen(at)mcfaddengavender(dot)com

Website:
http://www.sweetleaf.com

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Diego Romero
McFadden/Gavender
520.882.6262
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