El Monterey Introduces a Healthy Option to Four Fresh Mexican Flavors

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America's favorite frozen Mexican food brings El Monterey HD Burritos to the foodservice channel.

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El Monterey Hearty and Delicious Burritos

"Our new El Monterey Hearty & Delicious Burritos are a healthy and satisfying full flavor experience and are fast and convenient to serve."

April, 2012: El Monterey introduces HD Burritos (Hearty & Delicious) – healthier AM and PM Burrito options for institutional and commercial foodservice. The four 5-ounce varieties, bursting with flavor, offer preferred nutritionals, whole grain tortillas, 15-17 grams of protein each, and are high in fiber, low in calories and feature reduced sodium.

“For those customers who want to offer foods that promote a healthier lifestyle,” said Kim Ruiz Beck, Chairman and interim President & CEO, Ruiz Foods, “our new El Monterey Hearty & Delicious Burritos are a healthy and satisfying full flavor experience and are fast and convenient to serve.”

The four El Monterey HD Burritos flavors include:

Huevos Rancheros Burrito
Egg, Turkey Sausage and Cheese Burrito
Chicken with Fire Roasted Veggies Burrito
Steak with Fire Roasted Veggies Burrito

When compared to Ruiz Foods’ regular El Monterey Family Pack Burritos, the El Monterey HD Burritos offer … for example:

  • El Monterey HD Burritos are on average 7.25% lower in total fat when compared to El Monterey 5 oz Burritos
  • El Monterey HD Burritos are on average 11.25% lower in saturated fat when compared to El Monterey 5 oz Burritos
  • El Monterey HD Burritos are on average 14% higher in dietary fiber when compared to El Monterey Supreme Burritos
  • El Monterey HD Burritos are on average 26% lower in sodium when compared to El Monterey Supreme Burritos

El Monterey HD Burritos are bulk packed, require minimal labor and no special equipment. Simply cook to temperature from one of the multiple standard heating methods and plate with whatever sides, sauces or topping preferred. They are also perfect for cafeteria-style service from stainless holding trays.

Additional El Monterey Foodservice products include: Quesdillas, Taquitos, Burritos, Tornados, Cheesecake Bites, Tamales and Chile Rellenos.

ABOUT RUIZ FOODS
Ruiz Foods is a privately owned corporation with corporate offices in Dinuba, Calif. Third-generation Kim Ruiz Beck, the elder daughter of Co-Founder and Chairman Emeritus, Fred Ruiz, is chairman and interim President & CEO.

Ruiz Foods is dedicated to premium quality, authentically prepared frozen foods selling to all channels of distribution: retail, convenience store, clubs, vending, industrial and foodservice. The El Monterey® brand is the market leader within the frozen Mexican food category and the No. 1 brand of frozen Mexican food in the U.S. The Tornados® brand, introduced just eight years ago, is the No. 1 roller grill product in the United States. Ruiz Foods employs over 2,500 Team Members in three facilities located in the U.S. For more information regarding Ruiz Foods, please visit http://www.ElMonterey.com. For more information about Tornados, please visit http://www.MyTornados.com.

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Patricia Summers
Summers Media Group, Inc.
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