The Do’s and Don’ts of Twitter – PR News Twitter Webinar April 30, 2012

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PR News' Twitter Webinar is Monday, April 30, 2012 from 1:30 p.m. to 3 p.m. ET. Attendees will learn how to increase their Twitter following, build relationships with journalists on Twitter and much more.

Webinar attendees receive full access to speaker presentations along with a certificate of completion.

PR News’ April 30 Twitter Webinar, “How to Build a Rapidly Expanding and Loyal Community on Twitter” will give public relations and communications professionals the tools to lead their brands' Twitter strategy. This 90-minute webinar will show how the savviest brands and PR agencies are growing a loyal base of followers on Twitter with tweets that are useful to a target audience, sharable content, hashtags that focus on of-the-moment topics and listening habits that will ensure that you become more than just a broadcaster of brand messages.

The webinar will feature three Twitter experts—Nada Arnot, Chief Digital Officer at RF Binder; Jonathan Bird, Creative Manager for Social Medias at American Airlines; and Ashley Howland, Social Media Manager at Baylor Health Care System. Webinar attendees receive full access to speaker presentations along with a certificate of completion.

To register online for the webinar, click here.

Twitter recently celebrated its sixth birthday, and in this short span of time has forever changed the way people and brands communicate. It’s vital role as a communications vehicle for corporations, small businesses, nonprofits, government agencies and individuals makes it a must-learn social media tool for all public relations and communications professionals.

Twitter Webinar Attendees Will Learn How To:

  •     Attract more followers and increase engagement
  •     Develop a winning content strategy to engage your followers
  •     Integrate Twitter into your overall communications plan
  •     Identify influencers in your market and monitor conversations to identify relevant voices
  •     Craft and use hashtags to rally support for issues or causes
  •     Manage customer service issues on Twitter
  •     Forge relationships with journalists and bloggers
  •     Manage and protect your reputation using Twitter
  •     Increase traffic to your Web site and other social media platforms
  •     Maximize use of promoted tweets
  •     Measure the impact of your Twitter initiatives

To register online for the webinar, click here.

The Twitter webinar on April 30 will show PR, marketing and communications professionals how to make the most of this evolving and essential communications platform.

For questions regarding the webinar, please contact PR News’ Assistant Marketing Manager, Laura Berdichevsky at

About PR News:
The PR News brand includes PR News, the Platinum PR Awards, PR People Awards, the Nonprofit PR Awards and CSR Awards, The 100 Best Case Studies Book, Guidebook to Best Practices in CSR; Guidebook to Best Practices in Measurement, Crisis Management and Media Training Guidebooks, PR News Webinars and Conferences. For more information about PR News and related books, webinars, events and awards programs go to

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Laura Berdichevsky
PR News
(301) 354-1610
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