Domino's Pizza Scoops Major App Award For Mobile Ordering

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Domino's Pizza has scooped the Best Food & Cooking award in the Carphone Warehouse Appys 2012, which celebrate development and innovation in app technology.

Domino's Pizza Scoops Major App Award For Mobile Ordering

Domino's Pizza Scoops Major App Award For Mobile Ordering

Domino’s Pizza, the pizza delivery expert, has scooped the Best Food & Cooking award in the prestigious Carphone Warehouse Appys 2012, which celebrate development and innovation in app technology.

Domino’s iPhone, Android and iPad mobile ordering apps were awarded the title at last night’s awards ceremony in London. Domino’s was selected following a shortlist compiled by over a thousand Carphone Warehouse staff who suggested their favourite apps in the first stages of nominations. Entries from Carphone Warehouse staff were then debated by a panel of expert judges, who carefully selected the top five apps for each category. A public vote finally decided the overall winners who were announced at the awards event.

Domino’s Pizza fought off hot competition from Jamie’s Recipes, BBC Good Food Healthy Recipes, Epicurious and Gordon Ramsay Cook With Me to take the spoils in the fiercely-contested Food and Cooking category.

Dave Masters, Online Features Editor of The Sun and Appys judge, said: “Domino’s Pizza is how takeaway apps on your iPad should be. Mouthwatering menus with a slick and simple display. It should be used along with a screen cover as it may induce dribbling.”

Simon Wallis, sales and marketing director of Domino’s Pizza, said: “We’re over the moon to have scooped this top award for our ordering app. We’re always looking for convenient new ways for our customers to order and to receive this accolade is truly amazing. Mobile currently accounts for 14% of online sales and download figures for our apps continue to grow. We’re sure this trend is set to continue – especially with this prestigious Appy award now under our belts!”

For more information on Domino’s, log onto http://www.dominos.co.uk.

Notes to Editors:
The Appys are the UK’s first major app awards, hosted by Carphone Warehouse - the UK’s largest independent mobile phone retailer. For more details, see http://www.appys.com

Domino’s Pizza UK & IRL plc is the leading player in the fast-growing pizza delivery market and holds the exclusive master franchise to own, operate and franchise Domino’s Pizza stores in the UK, the Republic of Ireland and Germany. The first UK store opened in Luton in 1985 and the first Irish store opened in 1991. In April 2011, the Group acquired a majority stake in the exclusive master franchise to own, operate and franchise Domino’s Pizza stores in Germany.

As at 25 March 2012, there were 732 stores in the UK, Republic of Ireland and Germany. Of these, 580 stores are in England, 49 are in Scotland, 28 are in Wales, 19 are in Northern Ireland, one is on the Isle of Man, one is a mobile unit, 48 are in the Republic of Ireland and six are in Germany.

Founded in 1960, Domino’s Pizza is one of the world’s leading pizza delivery brands. Through its primarily franchised system, Domino’s Pizza operates a global network of more than 9,350 Domino’s Pizza stores in 70 international markets. Domino’s Pizza has a singular focus – the home delivery of pizza, freshly made to order with high quality ingredients.

Customers in the UK can order online at http://www.dominos.co.uk, customers in the Republic of Ireland can order online at http://www.dominos.ie and customers in Germany can order online at http://www.dominos.de. In addition, mobile customers can order by downloading Domino’s free iPhone, iPad, Android and Windows Phone 7 apps.

For more information, please contact:
The Domino’s Pizza Press Office
Domino’s Pizza Group Ltd
Tel: 01908 580654
E: pr(at)dominos(dot)co(dot)uk

For further information about Carphone Warehouse Appys 2012 please contact Freud Communications:
Dan Lambden
Tel: 020 3003 6356
E: dan(dot)lambden(at)freud(dot)com

Ref: DPGL/CM/632

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Claire McGill