Younger Wealthy Americans Expand Their Portfolios & Wardrobes With Luxury Watches

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Owning a watch is no longer so much about keeping time as about projecting power, social status, or a fashion sensibility. There is a trend it utilizing luxury watches as a vehicle for investment.

As luxury-market observer Asal Mehtaban, president of Tusana Marketing near Los Angeles, noted, "We are seeing a younger more trendy client. Looking for an addition to their portfolio and their wardrobes”.

But a desire has emerged that makes watches attractive financial accessories, as demand for them among households with $100,000 incomes and above has tripled in the past four years, according to Asal’s research.

"It's status of one kind or another," she said in an interview.

Certainly, a Rolex or a Patek with diamonds and gold signals monetary status; it has for a long time.

"But there's a new status symbol in watches," Mehtaban said. Cartier watches - elaborately designed, high-end timepieces sold by manufacturers such as Rolex - are hot.
According to Mehtaban, these watches are gaining traction as more younger people expand their investment strategy and boast with a watch as a status symbol.

"I need this watch because of who I am inside," is the mind-set of these consumers, Mehtaban said. "I am successful."

The leading online luxury watch website is making it cost effective to build a collection of men’s and women’s luxury watches.

Luxury watches that Time and Gems currently offer, or plan to offer, include Rolex Watches, Cartier, Patek Philippe, TAG Heuer, Omega, Chopard,Frank Muller, Breitling, Audemars Piguet, IWC, Piaget, Breguet, Bvlgary, Chanel, Tissot, Jaeger-Le-Coultre, Girard-Perregaux, Swatch, Longines, Hermes, Louis Viutton, Rado, Montblanc, Vacheron, Constantin, Hublot, Roger, Dubuis, Officine Panera, Lange&Sohne, Raymond Weil, Zenith, Baume&Mercier, Richard Mille, Blancpain, Ulysse Nardin, Ebel, Festina, Gucci, Glashutte, Original Guess, Breil, Harry Winston, Victorinox, Tudor, Maurice Lacroix, Chaumet, Corum, Movado, Technomarine and Dior.

Time and Gems News
Time and Gems recently catered to celebrity Sylvester Stallone, offering him a black DLC finish to his Rolex Daytona, Rolex GMT Master and other luxury watch. Morano continues with, "Since our last annual sale, we have received numerous requests to hold another. In our business, we strive to ensure the best customer service on all transactions. That is why we've been name the #1 in online luxury watch customer service for 2010 by numerous prestigious online watch forums."

Time and Gems has been selling luxury watches, specifically Rolex President watches, over the past 30 years and retailing to customers worldwide online for the past 9 years. Their collection of luxury watches including Rolex Datejust and Rolex Presidents is in the hundreds, making them the largest online retailer of Rolex watches in the USA. All watches are restored by Rolex certified watchmakers to Mint condition and come with individual appraisals and a 2-Year Warranty, including the DLC watches. They can be found online at their website Time and or at their store located in the heart of Downtown, Los Angeles.

Time and Gems, the leading retailer for PVD watches, is an independent company not affiliated with any watch manufacturer or distributor, including the ones mentioned in this document. Rolex is a registered trademark of Rolex Watch U.S.A. and Rolex International. Rolex, including the Mens Rolex Watches model, prohibits their authorized dealers from selling online and discounting from Rolex mandated retail prices.

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Chetori Merci