Dating websites have a tough job…We find that they make great merchants to feature on CouponBuzz.com, because they regularly offer great deals…
Houston, TX (PRWEB) April 28, 2012
CouponBuzz.com is currently offering some PerfectMatch.com coupons that have proven very attractive to individuals interested in seeing how the online dating website can work for them. Online shoppers can opt to use a PerfectMatch coupon to save money on a one month, three month or five day membership, which allow them to interact with users whose profile indicates they might be a highly compatible ‘match.’ The pull of the coupons helps attract additional individuals to a database of users that needs constant refreshing.
Essentially, all online dating websites suffer from a peculiar quandary. If they do their job well, effectively match their customers to each other, their subscribers stop being customers. Instead, they form mutually satisfying relationships with each other, and have no further need for the matchmaking magic of PerfectMatch.com. It is one of the rare business models where success means inevitably losing business. Because of this, dating websites have to consistently find new ways of attracting potential clients.
“Dating websites have a tough job,” sympathized Justin Bowen, a spokesperson for CouponBuzz.com. “We find that they make great merchants to feature on CouponBuzz.com, because they regularly offer great deals, like the PerfectMatch.com coupons we are currently featuring.”
One of the ways an online dating service can replenish the natural attrition of successfully matching their customers, is to offer coupons and other special deals to attract a new set of customers. Fortunately, a fresh crop of young students and professionals looking for love shows up every year as individuals leave for college, graduate from college, and change cities for careers or promotions. Unfortunately, there are also a great many newly single individuals. The massive divorce machinery of the U.S. culture churns out new-minted lonely hearts at an astonishing (and dishearteningly) rapid pace.
When an online dating and relationship service like PerfectMatch.com understands these perpetual sources for new customers, they are able to structure extremely successful business models. Matchmaking websites who understand their business strive with all their might to match ALL of their customers with the love of their life, and lose them as customers forever. Because they know that those thousands of satisfied customers will tell their lonely friends exactly which website they used to find love. And now with the featured PerfectMatch.com coupons at CouponBuzz.com, individuals can pay less for the online dating experience. Find them at http://couponbuzz.com/perfectmatch.com-coupons.html.