Innovative Website Helping Job Seekers Stand Out is Recognized as a Top 100 in Startup Nation’s 2012 Home Based 100 Competition

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ApplicationBling.com is a home-based e-commerce business started by a mom on a mission who stumbled across innovative idea when helping her own teenage daughter land a job.

Make your job application shine!

What a great way to make a job application stand out. The Twitter and Facebook pages offer great tips for how to get a job, tips for interviewing, and offers timely news for teens about working and finances.
Margay McGee, Guidance Counselor

Recognized as one of Startup Nation’s Top 100 Home Based businesses in 2012, Application Bling was a winner in the Most Innovative category. A small, custom-printed, high quality, vinyl cling, job seekers apply it to their job application to help it get noticed in piles of others that tend to all look the same. Much like a cover letter enhances a resume, this colorful cling features a bulleted list of the job seeker’s goals plus best qualities and achievements in a design that fits their personality.

“Our daughter, Haley, was about to turn 16 and we wanted her to get a job,” said Angie Burton, Creator of Application Bling. “If she wanted a car, she had to buy it herself, plus it was important for us that she learn the value of a dollar.” Burton worried Haley would have a tough time getting a job in a competitive job market with no previous work experience. She knew there were things Haley offered other than work experience that would appeal to employers. “Participating in sports reflected her ability to be a team player. Awarded by her teachers with a character award for responsibility demonstrated Haley’s work ethic and diligence,” said Burton. “There is nowhere to put that kind of information on a job application,” After researching other qualities employers look for in teen applicants, Burton came up with the idea to apply a sticker, sort of like a post-it note, to the application that communicates some of the desirable qualities not asked for on traditional job applications.

“I researched extensively on-line to see if there was something like it on the market but couldn’t find anything,” commented Burton. So Burton arranged to have some custom clings printed herself. Her daughter applied the clings to two job applications and was called for an interview at both places. Lauren Swafford, a cashier at Ace Hardware, commented, "The pink sticker was so cute, I handed it straight to the manager." The store manager, Ray Swafford, said, “The cling showed initiative,” and he hired Haley on the spot. Six of Haley's friends had similar success when Burton created clings for them.

Enlisting the help from co-workers at the advertising agency where Burton was employed, she turned her idea into a product that is fully customizable and is sold online for $9.99 per set of 12 at http://www.applicationbling.com. Working fulltime, Burton operates ApplicationBling.com from her home in the evenings and weekends. “I was very excited to be recognized as one of the Startup Nation's Top 100 home-based businesses. I never aspired to be an entrepreneur and really just hope this product enables job seekers to communicate to employers that they want to work and they put forth the extra effort to get a job.”

ApplicationBling.com is an e-commerce website created by Angie Burton, a working mom of two teens. Stumbling across the idea when helping her own daughter get a job in the fall of 2011, Burton is a mom on a mission, passionate about the value of teens and young adults establishing a strong work ethic.

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