Parents Can Monitor and Block Mobile Access to Inappropriate Online Content for Teens and Kids with New McGruff SafeGuard Browser App

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- Safari-like Browser Reports on Online Activities and Blocks 100 Categories of Inappropriate Content to Give Parents Control of What Kids and Teens View on Mobile Devices -

It’s hard to keep an eye on what our kids are looking at online on their cell phones,” said Nowfal Ebrahim, a father of two. "McGruff SafeGuard Browser is very easy to use and lets us decide what our kids see online with their mobile devices.

In today’s digital age, teens and children can easily access inappropriate content online anytime, anywhere. The ubiquity of Internet-enabled mobile devices has stripped parents of their ability to control access to content. Apple’s popular Safari browser doesn’t offer mobile parental controls. To put parents back in control, McGruff SafeGuard today announced the official launch of McGruff SafeGuard Browser®, a free, fully-featured, Safari-like browser application for the iPhone®, iPad® and iPod Touch® that blocks inappropriate websites and content accessed via Safari on mobile devices.

Just like McGruff the Crime Dog, who is familiar to millions of parents and kids for helping families stay safe, McGruff SafeGuard Browser protects kids and teens when surfing online on mobile devices. Parents simply download the free app from iTunes, and then choose to block or allow content by topic or age. Over 100 topics can be blocked including pornography, dating, violence, sex education, alcohol, drugs, gambling and many others. Parents receive a report summarizing their child or teen’s online browsing activity, and which device was used for access.

Based on McGruff SafeGuard, a parental control system for PCs that has helped tens of thousands of parents keep their children and teens safe when surfing online, the McGruff SafeGuard Browser application works just like the Safari browser but features:

  •     Three content filters for all ages:

o    Child: 1-12 years old
o    Teen: 13-17 years old
o    Adult (no restrictions)

  •     Blocks malicious websites:

o    Proxy
o    Phishing
o    Spyware/Malware
o    Suspicious sites

  •     Safe Search capability confines surfing the web to the McGruff SafeGuard Browser. This

        prevents kids and teens from using another search engine to access blocked sites and

  •     Automated device-specific summaries detailing online activity including the number of sites

        visited and blocked

  •     Customizable: block or allow content from over 100 categories. See the full list at

  •     History of sites visited recorded
  •     Email link to specific webpage user accessed
  •     Ability to print webpage accessed to discuss with the user
  •     Set browser Bookmarks to easily return to favorite websites
  •     Quick and effortless set up

For parents who prefer to “set-it and forget-it,” the free version of McGruff SafeGuard Browser is perfect. For only $0.99 parents seeking the latitude to create customized lists of sites to block or allow can upgrade to the ‘Full Control’ version. For less than one dollar the McGruff SafeGuard Browser Full Version offers all the capabilities of the free version plus:

  •     Ability to customize websites accessible based on category or add / block specific


  •     Ability to disable browser filtering for short periods of time to enable access to certain sites

        for brief periods

  •     Receive report on-demand detailing the amount of time user spent browsing online
  •     History of sites blocked (available only to parent)
  •     History of sites visited (available only to parent)

“It’s really hard to keep an eye on what our kids are looking at online at home or on their cell phones when out with friends or at school,” said Nowfal Ebrahim, a father of two children living in Andover, Mass. “I used to worry that they were seeing inappropriate stuff – especially our younger child – but couldn’t find a solution to regain control. McGruff SafeGuard Browser is very easy to use and allows us to decide what our kids see online. ”

“Mobile communications devices are exposing kids and teens to inappropriate Internet content and frustrating parents as they struggle to control access,” said Marty Schultz, director of McGruff SafeGuard. “McGruff SafeGuard Browser is a parent’s trusted assistant, empowering caregivers to easily monitor and control mobile Internet activity wherever a child or teen goes.”

The McGruff SafeGuard Browser, free and Full Control versions, are available for download on iTunes at McGruff SafeGuard Browser is compatible with the iPhone, iPad and iPod Touch. It requires iOS version 4.0 or later.

Watch a quick video to learn exactly how the McGruff SafeGuard Browser keeps kids and teens safe:

About McGruff SafeGuard
McGruff SafeGuard for Window PCs is an easy to use service designed to help parents manage their kids' increasingly dangerous online activity. The service intelligently monitors all internet activity for potential danger. It allows parents to conveniently review their kids' activities on a secure website, or to be notified of potentially dangerous situations via cell phone and email alerts. McGruff SafeGuard for Windows alerts parents to dangerous behavior, such as cyber-bullying, Internet predators, or other teen activities that concern parents. It also provides helpful advice to parents on how to deal with certain issues. McGruff SafeGuard is a licensee of the National Crime Prevention Council (NCPC). Our offices are located at 2941 West Cypress Creek Road, 2nd Floor, Fort Lauderdale, Florida 33309. To reach us please call (954) 607-7559, send email to or visit us online at

About NCPC and McGruff the Crime Dog®
The National Crime Prevention Council (NCPC) is a private, nonprofit organization whose primary mission is to be the nation's leader in helping people keep themselves, their families, and their communities safe from crime. NCPC manages public service advertising under the National Citizens' Crime Prevention Campaign — symbolized by McGruff the Crime Dog® and his "Take A Bite Out Of Crime®" slogan — and acts as secretariat for the Crime Prevention Coalition of America, more than 400 national, federal, state, and local organizations representing thousands of constituents who are committed to preventing crime. NCPC is funded through a variety of government agencies, corporate and private foundations, and donations from private individuals.
Back in 1980, a dog in a rumpled trench coat said, "You don't know me yet. But you will." Since then, McGruff the Crime Dog has become world famous for his advice on how to stop crime before it happens. Over the years, he has taught millions of people that the police can't fight crime alone — crime prevention is everybody's business and everyone can help "Take a Bite out Of Crime."

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