Smartline and The Mortgage Gallery Merge for Better Services to Clients

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Two of the biggest mortgage companies in Australia merge together to form one of the biggest and most efficient mortgage broking company in the country.

Mortgage Brokers

Mortgage Gallery Rockingham

The Mortgage Gallery and Smartline have merged as of 1st April 2012. The Mortgage Gallery name won't change and the great service won't change, just better back office systems and processes.

Smartline and The Mortgage Gallery, recognised as among the most established mortgage broking groups in the country, has merged into one company, leading many analysts to believe that this powerful combination is set to play a significant and valuable role in the mortgage industry.

Together, the two companies would be representing a total of 240 franchises from all over the country, $4 billion dollars in loan services per year, as well as an existing loan book amounting to an excess of $17 billion dollars.

Individually, both of these companies have already established themselves in the mortgage broking industry. Smartline is recognised as the leading market group of Mortgage Brokers in the country. The company has approximately 210 franchises in the national level, and has received recognition from Topfranchise.com.au as the top franchise in Australia for four successive years. Just recently, Smartline has been awarded with the honour of being known as the 2011 Mortgage Broker of the Year by MFAA.

On the other hand, The Mortgage Gallery is among the most respected broking groups in Western Australia. The company has existed for more than two decades now - making it one of the pioneer companies in the Australian mortgage broking sector. The company was founded and established by John Bignell – who is considered as one of the stalwarts of the industry.

In a collaborated statement given by Smartline and The Mortgage Gallery, the two companies said that the merge was not difficult at all. This is because they share similar franchise models, as well as core values that involve integrity with their services, transparency when dealing with others, and the dedication to provide the most efficient services for its clients.

Under the merger, the brand name and the management team of The Mortgage Gallery will be carried over with the merger. According to the company, this merger will ensure more reliable services, as well as the ability to accommodate a larger market.

Chris Acret, the Managing Director of Smartline, has this to say about The Mortgage Gallery, as its partner in the merger: “The Mortgage Gallery is a great business. Both groups share similar values and have a similar culture – a culture of helping each other, professionalism and a real client focus. Both companies have a franchise model with a commitment to helping their franchise owners succeed and grow.”

In response, John Bignell, Director of The Mortgage Gallery, says, “Merging with Smartline gives us the scale and resources to continue to grow and build our businesses, despite tougher market conditions. We are very confident that this merger will be a great long term result for all of our businesses and people.”

Indeed, this merger will play a vital role in the mortgage broking industry. However, this role, as many experts predict, is one that will bring in positive results and better services for all.

Justin Smith, the Principal of The Mortgage Gallery Rockingham, likewise shares his view. He says, "The Mortgage Gallery and Smartline have merged as of 1st April 2012. The Mortgage Gallery name won't change and the great service won't change, just better back office systems and processes."

The Mortgage Gallery Rockingham is an established mortgage broking company that engages the most efficient and ethical business practices – with an excellent reputation to speak of. For more information about the company and their services, please call phone number (08) 9527 1800 or you can visit their site at http://www.themortgagegalleryrockingham.com.au/.

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