New Company, Snap-n-Step, Sees the Importance of Giving Back

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In a down economy, this new mom owned company helps give back to the community.

Snap-n-Step Shoelace Locks

We’ve given back up to 20% of our profit through these programs to local organizations and we are looking forward to working with organizations that promote health and wellness for children across the US.

Snap-n-Step shoelace locks, a mom-invented product, may be new to the market, but they are already giving back to the local community, as well as offering the same opportunity to communities around the US. “Even when Snap-n-Step was in the development phases, I knew that ultimately, I wanted to be able to give back to organizations that supported kids and movement. I want to model for my children the importance of giving and supporting others” Nicole Williams-Carson, Snap-n-Step Owner and Inventor.

In a time when most companies are cutting back charitable donations, Snap-n-Step continues to move forward with their fundraising program. “So far we’ve given back up to 20% of our profit on opening days to soccer organizations, schools in the Fullerton School District and Children’s Hospital of Orange County. We are looking forward to working with organizations that promote health and wellness for children across the US.” Nicole Williams-Carson. Snap-n-Step offers customized fundraisers, but the basis of the program is that they will donate up to $2 back to the specified organization for every pair of Snap-n-Step that are sold. They also work with the organization to provide personalized fliers to distribute and the ability to raise funds online. The program is designed for schools, little leagues or any non-profit organization.

The Snap-n-Step is a product that snaps over the bow knot of the child’s shoelace, locking it in place and preventing the laces from coming untied. They are available in a wide variety of colors and patterns and are also CPSIA compliant. These one size fits all lace locks will work on any shoe with laces and are appropriate for ages 4 and up, even adults. Snap-n-Step are made in the USA and the packaging is printed using vegetable ink at a local 100% wind energy powered plant using sustainable paper from well managed forests. They are available for wholesale and retail purchase. For more information about Snap-n-step and to view the product, please visit


If you'd like more information about this topic, or to schedule an interview with Nicole Williams -Carson, please call 714-393-0134 or e-mail snapnstep(at)gmail(dot)com.

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Nicole Williams-Carson
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