Cyprus SEO and eMarketing Agency JPP Marketing Delivers "Social Media for Career Advancement" at University of Cyprus

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Cyprus online marketing agency JPP Marketing was invited last week to present at the University of Cyprus on ways in which to effectively use social media for recruitment and career development.

JPP Marketing
As social media usage by recruitment agencies, headhunters and also companies seeking staff continues to increase, it’s important that those heading out on the job market, or those currently unemployed, know how to take advantage of these tools.

Cyprus SEO and Paid Search marketing agency JPP Marketing, was invited to share some insights with both graduates, students and key staff members at the University of Cyprus in Nicosia on Thursday 26th April 2012 at a special event organized by the University Alumni Association. The aim of the event was to provide graduates, as well as alumni, with practical tips on how they can make effective use of social media for recruitment and career advancement purposes.

JPP Marketing’s Director Julia Papageorgiou gave a presentation to the 100 strong audience who all listened attentively as they were introduced to ways in which they can discover career opportunities and job vacancies using Facebook, Twitter, LinkedIn, Google Plus and YouTube.

JPP Marketing is a leading online marketing agency in Cyprus, offering search engine optimization, paid search advertising such as Google Adwords, advanced web analytics as well as social media optimisation. In 2010, the agency was also the first agency to be awarded Certified Partner of Google Adwords in Cyprus, showing a level of competence officially recognized by Google.

Commenting on the event, Julia Papageorgiou, Director of JPP Marketing, said: “It was our pleasure and honour to be invited by the University of Cyprus to provide some useful tips to the audience of graduates. In the current financial crisis climate, with high unemployment levels and fierce competition for places, all candidates are seeking ways in which to better present themselves and highlight their suitability for employment. As social media usage by recruitment agencies, headhunters and also companies seeking staff continues to increase, it’s important that those heading out on the job market, or those currently unemployed, know how to take advantage of these tools. Our presentation was intended to give attendees an introduction to some of the key features which they can immediately make use of as well as ways in which they can actively seek out job opportunities.”

The presentation included practical advice on ways to maximize tools such as LinkedIn, a look at some of the functionality and features of each platform, as well as the importance of building a network in today’s competitive arena.

One of the key areas of the presentation involved useful advice on how to approach social media as a jobseeker or potential headhunting candidate, as well as the importance of professional conduct on social media as well as some tips on things to avoid.

The other invited guest speaker of the evening was motivational speaker Michael Virardi whose presentation covered the importance of positive thinking, differentiating yourself and creating positive impressions in order to survive and prosper through the ongoing crisis.

The evening was a resounding success with all the attendees and there was a lot of positive feedback on the useful information delivered.

About JPP Marketing Ltd:

Founded in 2008, JPP Marketing is a Cyprus emarketing agency providing search engine optimization (SEO), paid search marketing, advanced web analytics, social media optimization, website design consulting and complete emarketing strategy planning. JPP Marketing has several international clients operating in a variety of industries, including, financial services including forex, travel and tourism, professional services, leisure and real estate.

Julia Papageorgiou, Director and founder of JPP Marketing Ltd is an experienced strategic marketer, and holds a BA Hons in Management Studies and an MSc International Marketing Management. She is also a Chartered Marketer, a Google Adwords® Qualified Individual, a Google Analytics Qualified Individual and holds an Emarketing Professional Award from the Chartered Institute of Marketing in the UK.

In 2010, JPP Marketing became the first Google Adwords® Certified Partner agency in Cyprus.

For further information: visit http://www.jppmarketing.com, email info(at)jppmarketing(dot)com or telephone +357 25368222.

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