PM360 Extends Deadline for 2012 Trailblazer Awards

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Enter the 2012 PM360 Trailblazer Awards for your chance to recognized as a leader in your industry

You now have until June 1, 2012 to enter the fourth-annual PM360 Trailblazer Awards. This year 35 honors will be awarded by PM360, a leading health-marketing magazine.

The Trailblazers honor the top marketers, brand managers and overall companies in corporate reputation, marketing, communications and PR standards recognizing their innovation, talent development, and social responsibility.

New to the 2012 awards is the Lifetime Achievement Award. PM360 added The Lifetime Achievement award to honor a senior healthcare marketer who has significantly improved the business through leadership, influence, and original contribution. Also new this year is the Brand Champion Award. This award will be given to any member of a brand marketing team, including senior leadership, for creating innovative marketing strategies and tactics across 14 categories.

Other awards include: Marketer of the Year, Company of the Year in pharmaceutical, device, agency, and suppliers and the Initiative Awards for top campaigns in 15 categories including product launch, professional campaign, unbranded campaign and interactive marketing program.
Winners will be announced September 21, 2012 at Guastavino’s in New York City. Finalists and winners will be published in PM360’s October 2012 issue.

The online entry form can be found at

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PM360 is the premier source for information that product managers and pharma marketing professionals need to succeed in the complex, ever-changing healthcare environment. PM360 offers invaluable perspective on important industry issues through a full-circle combination of how-to information and thoughtful career insights. The PM360 Trailblazer Awards span four categories, including Company of the Year, Marketer of the Year, Brand Manager Awards, and Initiative Awards.

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Laney Cohen
Makovsky + Company
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