uKnow.com Expands Product Suite with New Social Media Discovery Solution

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uKnowSearch™ Helps Parents Identify Where their Child has Accounts on Top Social Networking, Photo Sharing and Gaming Sites.

The tools the kids are using have changed, but the rules of parenting haven’t.

uKnow.com, Inc., the leading provider of parental intelligence systems that help protect kids from cyberbullying, sexting, child predators and other digital dangers, today announced that it has expanded its industry leading uKnowKids™ product suite by adding a new social media discovery solution, uKnowSearch.

uKnowSearch enables any parent with a uKnowKids account to search twelve of the top social networking sites used by tweens and teens to identify profiles, both hidden and public, that may belong to their child. Sites include Facebook, Twitter, Google+, Foursquare and YouTube as well as popular photo sharing and social music sites and social gaming properties like Xbox LIVE.

Having recently earned the highly coveted 4 star rating from PC Magazine, uKnowKids is a parent’s best solution for ensuring their kids’ privacy and protecting their reputation online. The product suite helps parents protect their children from digital dangers such as sexting, cyberbullying and online predators. uKnowKids is the only solution on the market today that combines in-depth social network monitoring, mobile phone monitoring and location monitoring in one easy to use offering.

With the rapid adoption of social media sites and applications, modern parenting has become more challenging. A generation ago, parents used to be able to keep a watchful eye on their child’s whereabouts and activities. Today, most parents have no idea where to start to determine how their children spend their time or who they are “friending” online. Now, uKnowSearch lets parents search top social network sites after providing their child’s e-mail address, nicknames, school name and possible screen names. The application then shows all the potential public and private profiles that may belong to their child, and it opens the door to have a discussion with the child about “house rules” and steps the child can take to protect their privacy and reputation online. Parents can easily view public profiles to get a clearer picture of how their child is representing themselves when using social networking sites.

“Kids used to pass notes in class and talk on the kitchen phone for hours. Now, they text 24/7 and form study groups on Facebook,” said Steve Woda, co-founder and CEO of uKnow.com. “The tools the kids are using have changed, but the rules of parenting haven’t. uKnowKids -- and now uKnowSearch -- help parents navigate the new digital landscape by simplifying the vast amount of information kids are transmitting over their mobile phones and social networking sites.”

uKnow.com is premiering a new, animated video that details how parenting has evolved and how uKnowKids makes parenting easier. The video is available at http://www.uknowkids.com.

About uKnow.com
Founded in 2009 and headquartered in Arlington, Va., uKnow.com is the only parental intelligence system available for both private-label and consumer use. The company powers the world's leading Parental Intelligence Systems including uKnowKids.com, SocialFirefly.com, SafeCyberKids.com, and more.

uKnow.com works with companies and organizations to help parents protect their kids from child predators, sexting, and cyberbullying with a special focus on the social networks and mobile phone. uKnow.com provides parents with a bird's eye view of what is going on in their child's digital world so that they can keep their finger on the pulse, and when necessary, take action to protect the safety and privacy of their kids. You can find uKnow.com on Twitter, on Facebook, or follow our uKnowKids blog.

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Whitney Fleming
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