Through the website changes, we will be able to better showcase all of our logistics services to current and future customers.
Nashville, TN (PRWEB) May 04, 2012
Keeping with the theme of managing efficient and effective integrated transport and supply solutions, The M&W Logistics Group partnered with Nashville web development company Horton Group to redesign their website. Previously M&W’s site was difficult to navigate when viewing all of the services. With the newly designed site that search is over. Prospective and current M&W customers can find all the information they need on M&W’s customized supply chain solutions at a single online location.
M&W does more than just manage a fleet of trucks helping companies deliver their goods from point A to point B. However, that message was being lost with the old design structure. After much discussion and evaluation over the current brand M&W decided to update and modernize the company image with a new website.
M&W CEO and President Mike McFarlin stated, “Through the website changes, we will be able to better showcase all of our logistics services to current and future customers. The redesigned site is user-friendly enabling visitors to navigate through M&W’s services with ease.”
The new M&W website features a simpler design with drop down menus that will guide visitors through all of its efficient supply chain services. Content is well organized and functional. In addition to truckload transportation and public warehousing, for which M&W is already known for, the redesigned website will provide greater levels of customer satisfaction and an improved understanding of all the other supply chain services the company can provide.
It was also important that M&W have the ability to update the content of their website on-the-fly. To meet this need Horton Group developed the redesigned website on the Drupal platform. Drupal’s user-friendly content management system allows members of the M&W staff to quickly add or change content to the website whenever they choose.
M&W, headquartered in Nashville, TN, began in 1973 and remains a family-owned and operated company. They offer a variety of customer supply chain services and are fully equipped to handle the demanding needs of an ever-expanding third party logistics market.
For more information regarding The M&W Logistics Group and their website redesign please contact Lindsey Morris at 615-620-1541 or lmorris(at)mwlginc(dot)com.