National Payday Redesigns Website, Launches More Streamlined Application

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National Payday, a premier online payday lender, redesigns their website and offers customers a new and improved, more streamlined application.

New National Payday Home Page

We’re really excited about this overhaul since our customers are loving it so far and really responding to the new and improved website and process.

In an effort to improve user experience National Payday launched a completely new website and application at the end of April. The newly redesigned site can be viewed at http://www.nationalpayday.com.

Overall, the new and improved website is more engaging to the visitor and easier to navigate than the previous version. The sleek new look, quick navigation, and more streamlined application are designed to appeal to today’s savvy Internet users. Additionally, the returning customer application has also undergone a similar overhaul to make the renewal process even easier.

The company anticipates these changes to not only improve user experience, but also strengthen the company’s Internet presence. The new site allows visitors and returning customers to quickly learn about what National Payday has to offer as well as peruse the personal finance blog and other programs such as the company’s annual scholarship fund, contests, and referral program.

“Back in October, we made a few minor changes to the site, which were incredibly beneficial to the overall user experience. We wanted to take that a step further and decided to launch a brand new site in 2012,” states M. Lee, Director of Operations. “We’re really excited about this overhaul since our customers are loving it so far and really responding to the new and improved website and process.”

National Payday has been providing payday loans for more than a decade and has generated a sizeable and loyal customer base through its simple application process, state-of-the-art web interface, and friendly yet professional customer service. Recently, the company introduced its National Payday Scholarship Fund, a revamped Refer-a-Friend program, and has also improved its affiliate platform.

About National Payday:

National Payday specializes in online payday loans and cash advances, ideal for customers who find themselves in need of quick cash between paychecks. The company offers quick approval and same day wires of their advances.

For more information, please visit http://www.nationalpayday.com or email support(at)nationalpayday(dot)com.

This press release may contain statements (such as projections regarding future performance) that are forward-looking statements as defined in the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected as a result of certain risks and uncertainties, including but not limited to those detailed from time to time in the Company's filings with the Securities and Exchange Commission.

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M. Lee
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