Moms Will Be the Queens of May in Canada

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Shopbot.ca reveals Mother’s Day online shopping trends.

Shopbot, Canada's leading comparison shopping engine

Shopbot, Canada's leading comparison shopping engine

moms are keeping up to speed with today’s digital era.

Like every year around this period, kids and dads alike have been rushing to find the perfect gift for mommy. And like every year, the decision has been tough to make. So, what are family members opting for this May?

Shopbot.ca, Canada’s largest comparison shopping engine, reveals this year’s trends to give you an idea of the gifts moms all across the nation will be unwrapping on Sunday. Is it a box of chocolates with yummy eggnog, a lovely dress that doesn’t fit because mom’s still carrying the Christmas weight or the latest Dyson to make house cleaning a pleasant experience?

According to Shopbot figures, families seem to continue to stick to classic gifts such as perfumes, clothing, and home accessories.

“Our Fashion and Decoration universes have seen nearly 20% increases leading up to mom’s big day,” says Shopbot National Sales Director, Ashley Bienvenu. “Beauty products alone have skyrocketed 30%.”

And all for good reason – in the midst of the upcoming holiday, Shopbot merchants have released promotions on products and shipping, really enticing Canadians to make this year’s Mother’s Day purchases online.

While classic gifts will always remain, the biggest boost this year is through the many shoppers willing to wake up the geek spirit in their beloved moms by orienting their purchases towards high-tech items.

“Smartphone, eReader and Tablet shopping on Shopbot have all more than doubled over the past month,” Bienvenu states. “It’s of course not a surprise as moms are keeping up to speed with today’s digital era.”

So, according to these Shopbot trends, this year moms will remain smelling good and dressing nicely, but they’ll be doing it while reading the latest thriller on their Kindle or dialing their loved ones from their fancy new iPhones.

Shopbot.ca is Canada’s premier online bargain shopping engine. Launched in 2004 and specifically tailored to connect discerning Canadian consumers with competitive Canadian retailers, Shopbot utilizes its own award-winning product search technology to surface the most relevant results for customers and the lowest prices. Shopbot’s model of delivering convenience, comparison and value to Canadian households—and quality traffic to its merchant partners—has grown so successful, the company has expanded to offer similar online comparison shopping services in Australia, Brazil, New Zealand and South Africa. http://www.shopbot.ca

CONTACT
For further details or to schedule an interview, please contact Ashley Bienvenu at Ashley(at)shopbot-inc(dot)com or on 612.424.3822.

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Ashley Bienvenu
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