San Antonio’s Methodist Healthcare Gets Social With Organ Donor Recruitment

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Methodist Healthcare will give $1 per post to one lucky Facebook fan’s charity

The 'I'm a Lifesaver' campaign encourages Methodist Healthcare Facebook fans to become organ donors.

Methodist Healthcare has created a way to be social, save lives and raise money for your favorite charity. The ‘I’m a Lifesaver’ campaign encourages Methodist Healthcare fans to become organ donors. http://www.facebook.com/MethodistHealthcareSanAntonio

“The transplant programs at Methodist Healthcare are some of the best in the nation,” said Palmira Arellano, Vice President of Marketing and Public Relations. “So when Facebook announced it was making it easier for its one billion members to become organ donors – we saw our chance to make a difference for everyone on the transplant waiting list, not just our patients .” http://www.TexasTransplant.org.

Methodist Healthcare has created a social media campaign that encourages its nearly six thousand Facebook fans to become organ donors and raise big money for a charity.

“We feel strongly that through social media, we can make a difference for our San Antonio and South Texas community,” said Arellano. “Every day, an estimated 18 people die waiting for an organ transplant.”

The Methodist Healthcare Facebook campaign is easy to join. Every fan that registers on the Donate Life state registry, changes their Facebook organ donor status and posts on the Methodist Healthcare wall, “I am a lifesaver. I am an organ donor“ will be entered into a drawing for up to $2,500 for the charity of their choice.

The campaign runs through Thursday, May 31. The winner will be announced on Monday, June 4 on the Methodist Healthcare Facebook page.

“Methodist Healthcare is South Texas’ largest and most preferred healthcare provider,” said Arellano. “We are also the leaders in social media engagement with our community.”

About Methodist Healthcare
Methodist Healthcare is comprised of 27 facilities, nine of them hospitals including Methodist Hospital and its campuses at Methodist Children’s Hospital, Methodist Heart Hospital, Methodist Specialty and Transplant Hospital, Methodist Texsan Hospital, Metropolitan Methodist Hospital, Northeast Methodist Hospital; along with Methodist Stone Oak Hospital and Methodist Ambulatory Surgery Hospital. Texas Transplant Institute is a department of Methodist Hospital and it is home to a liver transplant program which has the best outcomes in the nation; a kidney transplant program that is the busiest program in Texas and the national leader in paired kidney donation, in which incompatible donor and recipients pairs are matched with other incompatible pairs - over 150 patients have benefited from this program to date, more than any other program in the Nation. The heart transplant program is the largest heart transplant program in Central and South Texas – having performed over 360 heart transplants and over 130 cardiac assist device implantations to date. Visit http://www.TexasTransplant.org to learn more.

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Jo Ann King
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