FishEye Winery Catches the Latest Wave in Wine: Sweet Red

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New Proprietary Blend from South East Australia Will Begin Popping Up Nationally This Month

FishEye Sweet Red is available in 750mL, 1.5L and 3L sizes

Sweet red blends are all the rage right now in the States, but in Australia, we’ve been crafting varietal blends from the get go. We know what works and what doesn’t.

Aussie Aussie Aussie, oi oi oi! Three cheers for Sweet Red, the latest offering from FishEye Winery, which is being released in May in the U.S. Sourced and produced in South Eastern Australia,FishEye Sweet Red is an authentically Australian chillable red wine that is a vibrant example of the masterful blends that Aussie winemakers are known for.

“Sweet red blends are all the rage right now in the States, but in Australia, we’ve been crafting varietal blends from the get go. We know what works and what doesn’t. I wanted to make an approachable, food friendly wine that appeals to new and experienced wine drinkers alike,” commented FishEye winemaker Steve Roden. “Our Sweet Red is a real beaut’ with unique floral characters, a soft and generous palate, and a long finish that truly sets it apart from other wines in the category.”

Beginning in May, the wine is available nationally in three sizes: 750 mL (SRP $7), 1.5L (SRP $12), and 3L (SRP $18). Starting with a Shiraz base, the wine is sweetened with Moscato and other varieties. The resulting blend has great flavor and textural complexity: juicy flavors of blackberries and strawberry jam jump out of the glass and are complemented by a floral nose and smooth, lush finish. Well integrated hints of oak add to the dimensionality of the wine as well. Since the wine is so robust and rich, it pairs well with similarly robust flavors such as lamb gyros or spicy tom yum soup. It’s a big wine for an adventurous eater but also an excellent choice for a refreshing sip on its own.

Hailing from the land down under, the FishEye Winery is located in a small New South Wales town of Griffith, in South East Australia where the sun shines brighter, the land is larger than life and the fish are measured in feet, not inches. Carefully crafted using grapes ready to jump off of their vines, FishEye wines are big, bold, and vibrant. The winery’s ten varietal offerings are extremely delicious, extremely drinkable, and extremely Australian.

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About Underdog Wine & Spirits:
Underdog Wine & Spirits, an unleashed unit of The Wine Group, is the champion of emerging brands for the new millennium: the “underdogs” of the sometimes stuffy wine and spirits world. We work with domestic and international producers to craft unique adult beverages that are a breed apart. The home of Cupcake, Fish Eye, flipflop, Big House and Octavin, our portfolio includes many of today’s most dynamic growth brands. For more information about Underdog Wine & Spirits visit http://www.udws.com.

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Kate Regan
Folsom + Associates
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