ListedBy Debuts Real Estate Industry's First Free Online Live Auction, Social Networking and Services Marketplace

Share Article

Site bridges classified advertising and auction models to drive asset value and sales

ListedBy ( today made its debut, launching the real estate industry's first free online live auction, social network and services marketplace. ListedBy addresses a market void and need for a free, transparent online auction and property search arena where industry professionals, consumers, investors and service providers can network, research, list and purchase real estate assets.

Designed around helping industry professionals to market themselves, as they market their real estate listings, ListedBy uniquely merges the simplicity and effectiveness of a powerful classifieds advertising website, with state-of-the-art live auction technology, to help accelerate sales and maximize asset value.

ListedBy's revolutionary model lifts the secrecy off the real estate auction process. To encourage wider participation from both buyers and sellers, ListedBy also eliminates typically restrictive costs including auction registration fees and share of proceeds, usually imposed on traditional auction venue, by having its marketplace be entirely free.

Free participation and transparent live bidding is designed to level the playing field for market participants and introduces a standard of open competition unprecedented in the space.

Real estate brokers, agents, investors, bulk asset holders and consumers can register on ListedBy and post, also free of charge, residential or commercial Multiple Listing Service (MLS), For Sale By Owner (FSBO), pre-foreclosure and Real Estate Owned (REO) assets and Notes, with up to 25 photos and great detail, to support each listing.

With a click of the mouse, users can purchase optional 'Featured Listing' placement, to enhance listing exposure on the site. Corporate advertisers may also purchase advertising banner placement across the site and the opportunity to be shown as approved service providers throughout the site as well.

To further drive exposure on ListedBy, community members can engage on ListedBy Social, ListedBy's social network where consumers, real estate professionals and service providers connect, post reviews and recommendations, discuss industry issues and generate new business.

As thousands of pre-approved service providers join the ListedBy network, active real estate consumers will be able to research and connect directly with local professionals, conveniently putting key services and expertise at their fingertips, whether it's legal counsel, agent representation, trades, property management or other services. This facility is designed to assist buyers in securing local services more easily and with confidence, a resource especially valuable when acquiring assets in unfamiliar markets.

Leads generated on ListedBy are delivered to the participating members, free of charge.

A fair operating environment prominently and clearly associates listing assets with their respective listing agents on ListedBy, and displays the agent's contact information and live links, for hassle free, convenient access by visitors.

Four auction types are offered on ListedBy, including No Reserve Live Auction, Reserve Live Auction, Own-It-Now Best Offer (OIN/BO) Listing, and Best Offer.

Licensed real estate professionals, trades firms, service providers, and buyers and sellers can register on at, first released in beta form as, on April 11, 2012, launches with over 1700 asset listings and continues to add postings on a regular basis. The site leverages community input, self-policing, monitoring and deterrents including penalties, to encourage and maintain ethical practices and participation.

Supporting Quotes

Stephan Piscano, ListedBy founder and chief executive officer, said:

"Through years of experience investing in real estate, we recognize the impact of online classified advertising in the marketing mix, and the power of auctions in maximizing asset value and moving inventory. ListedBy is first to bridge the two mediums, and addresses important gaps and opportunities we've identified, within a fully free marketplace that combines the social network as well."

"ListedBy considers real estate professionals and service providers as critical success partners. For example, a listing agent on ListedBy is never overshadowed by another agent on his or her listing page, and leads are never collected and sold back to the listing broker or their competitors. We are working to build a thriving, positive community that benefits all our members."

Supporting Resources


About ListedBy

ListedBy ( is the first and only free online live real estate auction, social networking and services marketplace. Buyers, sellers, real estate professionals and local service providers use ListedBy to network and to list, research, buy and sell Multiple Listing Service (MLS), For Sale By Owner (FSBO), pre-foreclosure and Real Estate Owned (REO) assets in a collaborative, transparent environment. ListedBy is headquartered in Napa, and is privately funded. For ongoing news please go to

# # #

ListedBy and the ListedBy logo are trademarks or registered trademarks of ListedBy, LLC. and/or its affiliates in the U.S. and other countries. Third party trademarks and brands mentioned are the property of their respective owners.

Press and Investor Relations

Stephan Piscano
T. 1.530.668.4040
E. Stephan(at)StephanPiscano(dot)com

Advertising Contacts

Mark Baird
T. 1.530.668.4040
E. Vfunk(at)StephanPiscano(dot)com

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Stephan Piscano

Email >