GigFunder.com Empowers Music Fans to Bring Their Favorite Musical Acts to Hometowns Across the Country

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World's First Crowd-funded Tour Site Launches Today to Unite Fans with the Artists They Love

"GigFunder is our way of putting the power back in the hands of the artists who make the music and the fans who love it."

Music fans across the nation now have the opportunity to influence which concerts come to their town with today’s launch of GigFunder.com, the world’s first crowd-funded tour site that allows dedicated fans to raise funds to send their favorite bands on the road. GigFunder.com is a unique way for bands to raise money to tour while fulfilling fans’ dreams of live performances by their favorite acts.

“GigFunder is our way of putting the power back in the hands of the artists who make the music and the fans who love it,” said Matt Pearson, Founder and CEO of GigFunder.com. “We’ve created a platform that actually uses technology to connect fans and musicians, and allows people to influence the music scenes in their own town like never before.”

How It Works:
Using GigFunder, a fan can create campaigns to send the artist of their choice anywhere in the United States and support that artist’s tour. Other fans then log on contribute to the campaign. If a tour is successfully funded, the fans will receive a wide range of awards from their favorite artists, such as VIP tickets to the shows or signed merchandise. These awards are specified by the artist and customized for every tour.

Any type of artist can register on GigFunder—including bands, comedians, magicians, DJs and speakers—making it a tremendous resource for acts that need a little extra funding before hitting the road. By simply registering on the site, artists can notify fans that they’re taking pledges and are ready to visit towns across American once the fundraising goal is reached. In addition, fans can proactively contact their favorite artists and request that they sign up with GigFunder for funding.

GigFunder is completely risk-free for consumers, as they won’t be charged anything if the tour they contributed to does not receive full funding. If the campaign is successful, the money for the tour goes straight to the artist. All payments are made via PayPal. Campaigns are limited to 30 days to allow artists time between accepting money for a successful campaign, booking a show, and getting there.

A mix of up-and-coming and well-established artists, in categories ranging from rock and pop to Christian and electronic, have already signed up to have their tours funded via GigFunder at launch. More artists and bands will be added in the coming weeks, including those acts that are requested by their dedicated fans.

Artists are already utilizing GigFunder in a variety of ways. Cowgill, an indie band from Boston, plans to use GigFunder to help fill out its Northeast and Midwest tour in late summer. Artists like Kat Parsons from Los Angeles and onelinedrawing from San Francisco, plan to use GigFunder to play one-off house shows for their biggest fans across the country. Indie rock bands Oh No Oh My from Austin and American Revival from Minneapolis are putting together tours based on their fans’ locations and Christian artist, Dan Macauley, is using GigFunder to fund church-based worship events across the country.

GigFunder founder Matt Pearson is a graduate of the Acton MBA in Entrepreneurship, a fully accredited MBA program consistently ranked by The Princeton Review as one of the top entrepreneurship programs in the nation. Because Acton provides such an unrivaled set of entrepreneurial skills to its scholars, Pearson was able to develop, test and launch this first-of-its-kind site in less than one year.

“GigFunder has the potential to change the music industry, but I never would have had the skills and confidence to go after and successfully execute such an ambitious product without my experience at Acton,” said Pearson. “Once I identified the market’s needs for a site like this—and realized that I could use my passion for the music industry to fulfill that need—GigFunder was born.”

About GigFunder:
GigFunder was launched in 2012 as an online platform to unite musicians and fans. It’s the world’s first crowd-funded tour site that raises money to send musical acts on tour to cities specified by fans –with direct financial support from those fans. Using GigFunder, dedicated music fans have an opportunity to see a live show by their favorite artist in their own city. Artists then provide generous awards like free concert tickets or autographed merchandise to the fans who supported them. GigFunder is the in-demand resource for both up-and-comers and big name acts alike, as it allows them to connect with and reward their most loyal fans in a way that was never possible before.

About the Acton MBA in Entrepreneurship:
Founded in 2002 by four highly successful entrepreneurs, the Acton MBA in Entrepreneurship is a fully accredited MBA program consistently ranked by The Princeton Review as one of the top business programs in the nation. Designed to prepare talented and dedicated students for extraordinary lives as principled business leaders, the Acton MBA in Entrepreneurship is an intense nine-month program located in beautiful downtown Austin, Texas. Taught entirely using the Socratic method, Acton boasts a roster of Master Teachers who are proven real-world entrepreneurs—all have founded or managed successful businesses in industries such as oil and gas, consulting, engineering, software, real estate, and others—to the tune of over $4.5 billion in assets and counting. BusinessWeek named co-founder and Master Teacher Jeff Sandefer one of the top entrepreneurship professors in the United States. The Acton MBA in Entrepreneurship is now accepting applications for the class of 2013. Visit http://www.ActonMBA.org for more information.

Press Contact:
Korin Lewis
512.551.9253 (o)
512.964.9185 (c)

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GigFunder
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