Molo Design Exhibits Softwall with Sound in Milan

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Canadian design studio exhibits flexible and free standing expandable partition wall with integrated speaker-less sound system during Milan Design Week.

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molo's 'paper music' installation · Milan Design Week 2012

I am really happy with how the sound worked here – what an amazing site. The sounds of the birds in the cloisters mixed in nicely with 'paper music'.

Stephanie Forsythe and Todd MacAllen, co-founders of the Canadian multidisciplinary design studio molo, along with American sound artist Ethan Rose, recently exhibited prototypes that turn molo’s award winning softwall room dividers into speakers. The sound system does not use traditional speakers but instead seamlessly integrates transducers which sonically activate the paper-like layers that make up the structure of the expandable and flexible partition wall.

molo demonstrated the system during Design Week in Milan, Italy from April 17th to 22nd, 2012 in the form of an exhibit entitled “paper music”. Ethan Rose created a sixteen channel composition that drew from a range of musical and paper sounds. Rose’s composition resonated within a passageway of yellow molo softwalls. The exhibition took place in the 16th century cloisters of Milan’s Museo Nazionale della Scienza e della Tecnologia for the duration of Milan Design Week.

“I am really happy with how the sound worked here – what an amazing site. The sounds of the birds in the cloisters mixed in nicely with “paper music”. The “points of sound” were definitely noticeable and highlighted the bodily experience of moving through the yellow space.” said Rose.

Click here to view images of the ‘paper music’ installation.
As part of molo’s continuing exploration of flexible walls and temporal space making, this installation marked the introduction of a new vibrant yellow colour for molo's textile softwall + softblock modular system. The colour allows the material to retain its translucency while enhancing the quality of light transmitting from behind or within the softwall. Variation of luminance results from the shape and nature of the wall. The colour is printed directly on the textile as acrylic ink, with a transparency that draws attention to the delicate pattern of the material’s fibres. molo now has the ability to offer textile softwall to customers in any Pantone colour using the same printing method.

molo will demonstrate the system again during the International Contemporary Furniture Fair in New York City from May 19 - 22, 2012. During the New York exhibition Rose’s composition will play within a room constructed from molo’s indigo blue paper softblocks.

molo’s softwall + softblock modular system, is a flexible freestanding partition system that can expand and contract to freely shape more intimate spaces within larger open areas.

Recognized for its elegant innovation, softwall + softblock is a part of the permanent collection of the Museum of Modern Art (MoMA) in New York.

molo's softwall + softblock modular room divider has been recognized through several international awards including Denmark's €100,000 Index Award and Dwell magazine's Modern World Award.

molo, based in Vancouver, Canada, is a collaborative design and production studio led by Stephanie Forsythe and Todd MacAllen. Dedicated to an exploration of space making in combination with experiments in manufacturing, materials and structure, the molo studio explores the overlapping realms of art, architecture and design, creating projects as diverse as a museum in Japan, a modular wall system and a tea set.

Media Contact:
molo media department
+1 604 696 2501

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