Katie's Charms Wins Top Honors In StartupNation.com Nation’s Leading Moms in Business

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Jennifer Colgan, CEO of Katie’s Charms LLC, Wins Top Honors in Mom Business Competition

Leading Moms In Business Winner

I'm amazed and honored to be one of the top businesses in this competition.

From among thousands of contestants, Katie’s Charms has been ranked 75 in StartupNation.com’s 2012 Leading Moms in Business competition (http://www.startupnation.com/leading-moms-in-business), sponsored by Web.com (http://www.discover.web.com/) and Sam's Club (www5.samsclub.com/YourBusiness.aspx).

Over 350,000 votes were cast in support of the 2012 contestants, reflecting immense interest and supportiveness for moms building businesses at the same time they tend to their families.

“There’s been a sea change among moms as they’ve come to realize that adding entrepreneurship to their lives brings exhilaration and immense gratification, not to mention supplemental—sometimes primary—income to their families in these dicey economic times,” says Rich Sloan, chief startupologist and co-founder of StartupNation.

“I’m amazed and honored to be one of the top businesses in this competition,” Colgan stated. The winner’s profile for Katie’s Charms can be found at http://www.startupnation.com/leading-moms-in-business/contestant/11226/index.php.

The 2012 Leading Moms in Business ranking highlights some of the dominant trends, motivations and attributes among moms in business. They include:

  •     A great eye for providing attractive discounts, coupons, savings and value, all especially important to consumer moms of the recession era.
  •     A likelihood to come up with innovative products and solutions to address the challenging maze of motherhood. It’s an environment that demands resourcefulness.
  •     Conscience-driven business, where “doing well” is just fine, but the real rush comes from doing good.
  •     The attraction of being your own boss looms large for moms wanting to take control they just can’t find in a day job.
  •     Sustainable solutions and responsible business practices are increasingly paramount.
  •     Making the most of social media for business benefit is seemingly a birthright for the socially adept moms.

The full results of the 2012 Leading Moms in Business ranking are available on StartupNation’s website at http://www.startupnation.com/leading-moms-in-business.

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