Phiten Joins the Major League Baseball “Going to Bat Against Breast Cancer” Program on Mother’s Day

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Phiten®, the innovator and original maker of the titanium necklace and precious metal-infused sports accessories, today announced that its Titanium Pink Ribbon X30 necklace and Titanium Pink Ribbon S-type bracelet are available online at mlb.com/shop and PhitenUSA.com to support the Major League Baseball Properties Mother’s Day program, “Going to Bat Against Breast Cancer.”

Phiten's Pink Ribbon Titanium Necklace and S-type Bracelet

Our MLB breast cancer awareness Pink Ribbon products are great gifts for moms who are the MVPs of our families and every purchase helps to support research for a cure.

Phiten®, the innovator and original maker of the titanium necklace and precious metal-infused sports accessories, today announced that its Titanium Pink Ribbon X30 necklace and Titanium Pink Ribbon S-type bracelet are available online at mlb.com/shop and http://www.PhitenUSA.com to support the Major League Baseball Properties Mother’s Day program, “Going to Bat Against Breast Cancer.”

Pink Ribbon products are part of Phiten’s MLB Authentic Collection™, which signifies its relationship with MLB in the “Going to Bat Against Breast Cancer” program to benefit Susan G. Komen for the Cure®.

Phiten Pink Ribbon X30 necklaces will be officially worn by some players from all 30 MLB Clubs during the 2012 Mother’s Day games on Sunday, May 13. Identical Pink Ribbon X30 necklaces will be available for fans and supporters to purchase online for $36.00 each. The accompanying Pink Ribbon S-type bracelet is available online for $25.00.

Phiten donates $1.00 for every product stamped with the MLB breast cancer awareness Pink Ribbon logo purchased to Susan G. Komen. Since 2010, Phiten has contributed thousands of MLB breast cancer awareness Pink Ribbon products to MLB Clubs for players to wear on the field in honor of women on Mother’s Day. Some of these products are then donated by the players to an MLB.com online auction after Mother’s Day games to raise additional funds.

“We’ve made the limited-edition MLB breast cancer awareness Pink Ribbon duo available to fans this year and are proud that Major League Baseball and its players continue to support this important program,” said Joe Furuhata, PR and marketing manager of Phiten USA. “Our MLB breast cancer awareness Pink Ribbon products are great gifts for moms who are the MVPs of our families and every purchase helps to support research for a cure.”

About Susan G. Komen for the Cure®
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer. Today, Susan G. Komen for the Cure works to end breast cancer in the U.S. and throughout the world through ground-breaking research, community health outreach, advocacy and programs in more than 50 countries. Visit komen.org. Connect with us on Facebook and Twitter.

About Phiten®
Phiten is a leading designer and manufacturer of sports lifestyle accessories and produces necklaces, bracelets, supports and apparel developed for active, health-conscious living. Phiten’s technology centers around Aqua-Metals, which are incorporated into every product. Phiten is worn by elite athletes all over the world but is truly for anyone inspired to live a healthy lifestyle. Phiten is a license partner and produces official merchandise for the NBA, MLB and PGA Tour. Headquartered in Torrance, Calif., Phiten corporate stores are located in Seattle, Torrance and Honolulu and products are available at sporting goods retailers and professional sports stadium shops across the nation. For more information, please visit http://www.PhitenUSA.com. Facebook.com/Phiten @PhitenUSA

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Joseph Valdez
The Lavidge Company
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Kendra States
The Lavidge Company
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