ModelKarma Hires Command Partners to Manage its Online Marketing, Social Media

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Virtual Modeling Agency, ModelKarma, has Retained Command Partners as its Internet Marketing Agency

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“We are thrilled to join forces with Command Partners to help us elevate ModelKarma as we expand our brand,” said ModelKarma Co-Founder and President Thomas Zeumer.

ModelKarma, an innovative virtual modeling agency and social network for models and aspiring models, has retained Command Partners as its Internet marketing and social media agency.

“We are thrilled to join forces with Command Partners to help us elevate ModelKarma as we expand our brand,” said ModelKarma Co-Founder and President Thomas Zeumer. “Modelkarma is redefining the modeling industry with the world’s first virtual model agency combined with an online social community for both aspiring and professional models.”

ModelKarma is the brainchild of Thomas Zeumer, who is famous for having discovered and launched the careers of supermodels Heidi Klum, Claudia Schiffer, Eva Herzigova and many others. He also founded the well-known New York “Metropolitan” model agency.

The World’s First Model Agency And Integrated Social Network

Launched in beta in August 2010, ModelKarma is a new concept to help both novice and professional female models start or advance their careers. Zeumer himself became frustrated, knowing that many women outside New York, Paris and fashion capitals could become models—but they often lacked the knowledge, connections and opportunity to be discovered.

“ModelKarma is a site where girls from every corner of the planet can learn what it takes to become a model and have the chance to be one,” Zeumer said. allows models and aspiring models to sign up for an account. Basic membership is free and lets members upload photos in order to promote and expose themselves to industry professionals and clients on a global base, and be discovered by Thomas Zeumer himself.

The ModelKarma website will be coming out of beta in 2012 with enhanced features. New, premium memberships will include a variety of professional services, and advice on how to apply for modeling jobs and how to manage a modeling career. The site will include training videos, the unique Modeling Academy and special forums with continually updated information.

Premium users will receive personal assistance and coaching through Zeumer’s team and may enter live chats with him directly.

Top users may be featured prominently on the site, as well as on Facebook and other social media outlets. In addition, ModelKarma will be able to match models with corporations, sponsors, brands, advertisers and modeling agencies.

The combination of a model agency combined with a social networking platform is a unique concept, Zeumer said.

“With the growth of the Internet, the world is changing dramatically and unfortunately the modeling industry has not adapted as quickly as it should have,” he said. “Often, the most beautiful women are in places far from the typical modeling powerhouses—and it is our job to use new technology to help them showcase themselves and enter the wonderful world of modeling as a career professional.”

“This is a fantastic opportunity for us to help ModelKarma dramatically expand its audience,” said Amish Shah, Command Partners' Chief Strategy Officer. “We especially enjoy working with companies that are poised for explosive growth.”

About ModelKarma
ModelKarma is the first integrated online and offline provider of modeling agency services. Founded in 2010 by Thomas Zeumer, the agency’s headquarters are in New York. For more information, visit

About Command Partners
Command Partners focuses on the top strategies for driving online visibility and lead generation, including social media marketing, search engine optimization, public relations, strategic advisory and social recruiting. Command Partners is located in Charlotte, NC and works with clients around the globe. For additional information, go to

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Brandon Uttley

Thomas Zeumer