The industry invests in online gaming to ensure future growth
London, United Kingdom (PRWEB) May 14, 2012
The Gambling & Betting Activities industry, although in a much better place than 10 years ago, has not fared well during the past five years. The industry has undergone many changes over this period, due to events affecting broader society and the industry. Importantly, these events have occurred in quick succession, creating a combination of negative conditions all affecting the industry at the same time. According to IBISWorld industry analyst Craig Shulman, “the financial crisis followed indoor smoking bans introduced the year before, started a decline in revenue and profit that the industry is only just starting to recover from”. The decline has been prolonged by the introduction of government budget cuts, online gambling revenue moving offshore and a long-term decrease in the popularity of gambling. Consequently, IBISWorld estimates that revenue will decline at an annualised 0.7% in the five years through 2012-13. While in a healthier economic environment major events would encourage industry growth and profit, persistent negative conditions are expected to reduce and negate the positive effects that the London Olympic Games may bring.
Shulman adds, “the negative conditions that surround the industry are expected to dissipate slowly over the next five years, with the expectation of a recovery as general economic conditions help raise disposable incomes”. In addition, increasing accessibility and investment in the industry will reap dividends over the period. This will help increase profit, although increasing competition from overseas online gambling operations will slow growth in the betting segment. Nonetheless, further investments into emerging gambling technology are expected as strong growth opportunities continue to be identified. Domestic gambling activity is expected to be stimulated by the occurrence of the 2014 Glasgow Commonwealth Games and 2015 Rugby World Cup. IBISWorld forecasts that over the five years through 2017-18, industry revenue will return to growth.
The Gambling & Betting Activities industry has a medium level of market share concentration. While there are five companies that are classified as major players, there are still a large number of smaller enterprises including many small stand-alone betting shops, bingo premises, gambling arcades, society lottery operations, online operations and casinos. Major companies include William Hill PLC, Gala Coral Group, Ladbrokes, Camelot UK Lotteries and The Rank Group.
For more information on the Gambling & Betting Activities industry, including latest industry trends, statistics, analysis and market share information, purchase the full report from IBISWorld, the nation’s largest publisher of industry research.
IBISWorld industry Report Key Topics
This industry includes the operation of gambling facilities such as casinos, bingo halls and video gaming terminals and the provision of gambling services, such as lotteries and off-track betting.
Key External Drivers
Industry Life Cycle
Products & Markets
Products & Services
Globalisation & Trade
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry
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