CrowdFunding Platform START.ac Launches to Upgrade Current Model and Democratize Venture Capital

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START.ac Expands the CrowdFunding Market to Include Startup Businesses, Technology; Expands Geographical Participation

START.ac has launched today with a new formula for CrowdFunding and the VC Industry. START.ac’s goal is to evolve the current CrowdFunding model by extending it to fund new businesses and technology products, adding global scope, and making the process more enjoyable and engaging for Supporters.

The brainchild of Rod Turner [Ashton Tate, Symantec, ArtSlant], START.ac has been developed over the past year, to be a comprehensive CrowdFunding platform that evolves the current CrowdFunding model as well as the VC industry as a whole.

Turner is expected to announce START.ac’s official launch via a 9:00 am [PST] webcast. Click here for the link to the webcast.

“The current VC model is outdated,” said Rod Turner. “Investments are highly concentrated in Silicon Valley and similar VC hubs at the expense of 90% of the start-up opportunity across the US and around the world. In addition, current CrowdFunding platforms are too narrowly focused in scope or geography. START.ac will democratize the VC industry in a way that is not yet being addressed.”

START.ac is not just a place to upload a project; Turner's objective from the beginning, was to build his business in such a way that world class executives and entrepreneurs play meaningful roles by leading, educating and advising START.ac’s Project Drivers every step of the way. In addition to expanding the categories and geography of projects supported in the CrowdFunding space, START.ac counts the following amongst its innovations at launch:

•The InsideTrack™ - Which allows Supporters to engage with the projects they fund.

•CrowdAudition™ - Which inverts the existing model, by involving the START.ac community in giving constructive feedback, and the selection of projects to put up for fundraising.

•Mentor Program – START.ac offers support and advice for Project Drivers, by assembling and involving experienced executives and entrepreneurs.

•CrowdAccelerator™ Program - Which provides for dedicated involvement from Mentors for funded businesses.

•STARTBusinessRewards™ - Which rewards Supporters of funded projects on major company milestones, offering ongoing emotional payback to the Supporters who funded the Business.

•NOWReward™ Program - New type of CrowdFunding reward that expires based on time and date. It motivates Supporters by creating a genuine sense of urgency and rarity, long before a project reaches its funding end date.

•NOWAlert™ - Which alerts the START.ac community of upcoming events so they are able to act before they miss out on an interesting opportunity.

•PromptPayProgram™ - Which pays a Project Driver as soon it reaches its funding goal.

•CrowdAltruism™ - Which offers the option to contribute to the PayItForward Fund™, which will go toward community selected altruistic causes.

START.ac will help those new to the category understand CrowdFunding and invites those with a great idea for a business or a project to have it funded on START.ac.

Facebook: http://www.facebook.com/#!/CrowdFundYourFuture
Twitter: http://www.twitter.com/#!/start_ac
YouTube: http://www.youtube.com/user/CrowdFundYourFuture

For more information about START.ac visit http://www.START.ac or contact:

Jayni Butta
(720) 254-7755
JayniB (at) START (dot) ac

About START.ac: START.ac is a privately held entity headquartered in San Diego, California. The brainchild of CEO/Founder, Rod Turner, START.ac boasts 10 unique and significant improvements to the CrowdFunding status quo at launch, with more in the pipeline. START.ac expands the appeal of CrowdFunding by welcoming a wide spectrum of projects – it is also an international platform. START.ac is structured in a way that world class executives and entrepreneurs play meaningful roles in leading, educating and advising START.ac members at every stage of the CrowdFunding process. The START.ac Team believes it is possible to change the world, one dollar at a time.

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Jayni Butta
START.ac
720-254-7755
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