Demand for Customer Engagement Grows as Opower Expands to More Than 70 Utilities

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Opower launches 15 new utility partners and six expansions so far in 2012

Opower, the global leader in energy information software for the utility industry, today announced that it has signed 15 new utility partners and six expansions, demonstrating growth in utility customer engagement programs. The new and expanded programs will bring Opower’s customer engagement platform to millions of homes in Massachusetts, Indiana, Michigan, Kentucky, Minnesota, Texas, Georgia, Washington, Pennsylvania, Maryland, Utah, Illinois, Hawaii and California. This brings Opower’s total number of clients around the world to more than 70.

“The business we’ve added is a testament to the strength of the software we’ve built and the growth we’re observing in the industry,” said Dan Yates, CEO and cofounder of Opower. “While other companies change course or make acquisitions, we’ve held true to our vision of providing a robust platform that delivers helpful and actionable information to utility customers. We’re thrilled to work with so many great utility partners and we’re looking forward to adding more business–and expanding into new countries–in the next few months.”

New Utility Partners Include:
FirstEnergy (MD, PA)
Pepco (MD)
Delmarva Power (MD)
Indianapolis Power & Light (IN)
AEP Indiana Michigan (IN)
Hoosier Energy (IN)
Rocky Mountain Power (UT)
Pacific Power (WA)
Cowlitz County (WA)
Clark Public Utilities (WA)

Expansions Include:
Consumers Energy (MI)
City of Burbank (CA)
Hawaii Energy (HI)

Utilities work with Opower to help their customers actively engage with their energy information and make smarter choices about their energy use. The Opower customer engagement platform combines behavioral science with cutting-edge data analytics to provide customers with detailed information and insights on their household energy usage. Just last week, Opower announced that it had reached its goal of 1TWh of energy savings on behalf of its utility partners six months ahead of schedule.

“Consumers Energy sees the value that the Opower platform provides in engaging customers. We know that our customers have higher overall satisfaction with Consumers Energy if they believe we are helping them manage their usage,” said Patti Poppe, Vice President of Customer Experience and Operations at Consumers Energy. “The Opower platform (personalized reports & web portal) provides the customized service level tools that we need to support our customers and drive their overall satisfaction with Consumers Energy.”

About Opower

Opower is the global leader in energy information software providing the utility industry’s only cross-channel customer engagement platform proven to drive energy efficiency gains on a large scale. Using cutting-edge behavioral science and patent-pending data analytics, the Opower platform enables utilities to provide targeted energy data and advice to individual customers. More than 70 utilities—including 8 of the 10 largest in the US—partner with Opower to improve the effectiveness of their energy-efficiency portfolios and motivate their customers to become more energy efficient, and increase the level of customer engagement and overall customer satisfaction. For utilities with Advanced Metering Infrastructure (AMI), the Opower platform represents a cost-effective way to convert hourly data into measurable energy savings, delivering a clear return on investment directly to the customers. Founded in 2007 and privately held, Opower is headquartered in Arlington, Virginia, and has regional offices in San Francisco, California, and London, England. For more information, please visit

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