Jon is a strategic leader with a proven track record of successfully managing multiple brands. With more than 30 years of retail experience, he is well prepared to continue the positive initiatives and innovation underway at The Golf Warehouse.
New York, NY (PRWEB) May 16, 2012
Redcats USA, a multi-channel, web-driven home shopping leader, announced today that Jonathan (Jon) Bernstein has been appointed CEO of The Golf Warehouse, effective immediately. Jon is a member of the Redcats USA Executive Team; his office is located in Wichita, Kansas, the home of The Golf Warehouse, and he will report to Jay Berlin, CEO of The Sportsman’s Guide.
Jon began his career with Procter & Gamble in brand management. He then moved to Marketing Corporation of America, where he practiced strategy and marketing consulting for a number of leading companies. He subsequently joined one of his consulting clients—Coach, where he held the position of Sr. Vice President / Chief Marketing Officer. He later served in President/CEO positions with several consumer direct companies including Smith + Noble (part of Cornerstone Brands), a leading internet/catalog retailer of high end custom window treatments. Most recently, Jon was the CEO of Specialty Catalog Corporation, a direct-to-consumer retailer of wigs, apparel and home study courses with three industry leading brands—Paula Young, Especially Yours and Western Schools.
“I am extremely pleased that Jon has joined the Redcats USA team,” said Sylvain Desjonquères, President & CEO for Redcats USA. “Jon is a strategic leader with a proven track record of successfully managing multiple brands. With more than 30 years of retail experience, he is well prepared to continue the positive initiatives and innovation underway at The Golf Warehouse, especially as we capitalize on opportunities to expand our business.”
The Golf Warehouse is a premier brand in the portfolio of Redcats USA, offering the largest and broadest selection of golf products in the world, including: golf equipment, golf shoes, apparel, accessories, personalized golf items and customized golf clubs. The Golf Warehouse also has three specialty websites: SoftballSavings.com, BaseballSavings.com and SoccerSavings.com.
About Redcats USA
Redcats USA is a dynamic, web-driven home-shopping leader with numerous successful brands and specialized e-commerce sites in its portfolio: OneStopPlus.com®, Woman Within®, Jessica London®, Roaman's®, fullbeauty, KingSize®, BrylaneHome®, Bargain Catalog Outlet – BCO®, The Sportsman's Guide® , Bargain Outfitters®, Boating Savings®, Work Wear Savings®, TGW.com - The Golf Warehouse®, Baseball Savings®, Softball Savings® and Soccer Savings®. Redcats USA offers a wide range of value and quality driven merchandise categories, including men's and women's plus-size apparel, home and lifestyle products, and sporting goods/outdoor gear. Redcats USA is a Redcats company.
Redcats is a world leader in the online distribution of fashion, home decoration, and sports and leisure goods. The group distributes its brands and those of its partners on three continents. These brands include La Redoute, Daxon, Vertbaudet, Cyrillus, Castaluna, Ellos, Jotex, Woman Within, Jessica London, Roaman’s, KingSize, BrylaneHome, OneStopPlus.com, The Sportsman’s Guide and The Golf Warehouse, as well as specialized collections and websites.
In 2011, Redcats turnover totaled €3.048 bn—with 61% generated from online sales—and employed a staff of over 11,000.
All Redcats brands and e-commerce sites can be found at http://www.redcats.com. Redcats is a PPR company.
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