Buffalo (PRWEB) May 24, 2012
Tamatha Grabin, Managing Partner of Baby Riddle and a Registered Nurse, is featured in Scrubs Magazine as a Registered Nurse who sports two careers that she loves. The article focuses on nurses who tap into their entrepreneurial side. Grabin tapped into a new service for pregnant women who are keeping their baby’s gender a surprise. She found a way for these mothers to avoid neutral baby clothes.
At a family gathering Grabin and her pregnant sister were discussing the roadblock to keeping the baby’s gender a surprise: Pregnant mothers miss out on shopping for the cute little colorful baby clothes. There is no way around avoiding the boring neutral baby clothes.
When Grabin was pregnant with her second child she decided to keep her baby’s gender a surprise for the delivery room (a girl!). Grabin says, “I was in the same boat as my sister, I loved the suspense of waiting to hear but disliked picking out all the ugly green and yellow clothes before she was born.”
Grabin had spoken to many women who would like to keep the sex of the baby a surprise but disliked the idea of having to buy neutral baby clothes. A light bulb came on and she realized that she could offer women a way to shop and keep their secret safe. Pregnant moms could have their ultrasound results sent to Grabin, and on their due dates she would send a box of adorable gender-specific baby clothes based on the styles they had pre-selected. BabyRiddle.com was born.
Grabin’s website is packed with high quality clothes at mid-level prices. Moms can shop and pick out cute clothes for their newborns. “When her baby is born the mom is completely surprised and completely prepared. She doesn’t have to go out shopping and expose her baby to germs, she can stay home and cuddle up with her newborn,” says Grabin who even offers a take-me-home outfit that arrives wrapped and laundered ready to tuck into the hospital bag.
Connecting with people in this exciting time has been a highlight for Grabin. She feels a great satisfaction in her dual career as a nurse and entrepreneur. “When I read all the gift notes and I am able to package up these cute little outfits for a new life, it brings me real happiness. I could not be in a better, more celebrated business,” says Grabin.
About Baby Riddle:
Baby Riddle was founded by a registered nurse and an entrepreneur. The nationwide online company is based in the United States. The company carries extremely cute baby clothes and also has a great service for women who are keeping their baby's gender a surprise. Baby Riddle created a solution to keep the baby’s gender a surprise: Have an unbiased third party send the gender-specific clothes right at the baby's due date.