Myrtle Beach, South Carolina (PRWEB) May 19, 2012
Broadway at the Beach, Myrtle Beach’s hub for fun and excitement, will partner with Scotchman Convenience Stores to give away a $50 gas card to one lucky Broadway at the Beach visitor each day during the summer. The “Fueling Around Broadway” promotion will begin May 28 and end September 3.
The promotion is simple and tailor-made for people who are on-site visiting Broadway at the Beach. A special keyword and number will be announced and provided via several on-site marketing channels at Broadway at the Beach, as well as through promotional materials. Visitors to Broadway at the Beach will be encouraged to text the keyword to a specific phone number. When they do so, they will be entered to win a $50 gas card. Each day, one entry will be chosen at random and the winner alerted via text or phone call.
“'Fueling Around Broadway' is a way for us to show our thanks to the many visitors we have coming to Broadway at the Beach,” said Sherry Leonard, marketing and specialty retail leasing for Broadway at the Beach. “Gas continues to be a hot button with our visitors, so we found this to be the perfect promotion and Scotchman Convenience Stores to be the ideal partner to help ease some of the pain at the pump.”
Scotchman Convenience Stores are part of the Wilmington, North Carolina based company VPS Convenience Store Group. VPS operate 425 stores throughout the Southeast and Midwest, under the names Scotchman, Village Pantry, Young’s, Li’l Cricket, Everyday Shops and Next Door Stores.
For more information about Broadway at the Beach, visit http://www.BroadwayattheBeach.com, call 1-800-386-4662, or follow on Facebook, Twitter and Google+.
About Broadway at the Beach
Broadway at the Beach is the largest festival entertainment complex in South Carolina. A $250 million attraction, set on 350 acres in the heart of Myrtle Beach, Broadway features three theaters, 23 restaurants and eateries and more than 100 specialty shops as well as attractions, nightclubs and hotels, all surrounding the 23-acre Lake Broadway. A past recipient of the South Carolina Governor's Cup, it was deemed the state's best travel destination by the South Carolina Department of Parks, Recreation & Tourism. More than 14 million people visit Broadway at the Beach annually, making it the region’s most popular destination.
Among Broadway at the Beach’s restaurants are Hard Rock Café, Planet Hollywood and Jimmy Buffett's Margaritaville. Broadway at the Beach is also home to three hotels, Hampton Inn, Fairfield Inn and Holiday Inn Express, plus WonderWorks, Legends in Concert, Ripley’s Aquarium, Palace Theatre, Carmike’s Broadway Cinema 16, the Pavilion Nostalgia Park (featuring nine rides from the former Pavilion Amusement Park), and Celebrity Square, a New Orleans-inspired nightclub district.