WorldatWork Study Reveals Hallmarks of Success for Total Rewards Profession

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The survey report was released in concert with WorldatWork's inaugural Total Rewards Professionals Week, May 21-25

The future of the total rewards profession will be marked by four factors: enhancing employee engagement; quantifying HR impact on the organization; effectively communicating; and tying rewards to business strategy. More importantly, the future of the profession will depend on filling talent gaps and developing leaders. The "WorldatWork 2012 Total Rewards Professionals' Career Census" surveyed 2,300 human resources professionals from around the world to identify key focus areas to move the profession forward and to create a broad view of success factors for top performers in total rewards.

"An important part of WorldatWork's nonprofit mission is to enable total rewards professionals in their career development," said Bonnie Kabin, CCP, vice president of professional development, WorldatWork. "Many HR and rewards professionals spend far less time reflecting on their own careers than they do on their fellow employees' careers. This research collects facts and perceptions from a broad swath of current practitioners as well as consultants in order to paint a cohesive picture of the skills and attributes of a total rewards superstar."

In terms of priority for the future skill development of total rewards professionals, strategic thinking topped the list by a substantial margin, followed closely by influencing and persuasion.
The top six future professional development priorities are:
1. Strategic thinking
2. Influencing/persuasion
3. Leadership skills
4. Understanding company/organization operations
5. Executive presentation
6. Project management.

The top trends identified were fairly similar across respondents of different organization sizes and responsibility levels:
1. Using total rewards to drive employee engagement
2. Using analytics to quantify HR impact
3. Ensuring total rewards is communicated clearly and effectively to staff
4. Tying rewards to organizational strategy and business success.

The survey report was released in concert with WorldatWork's inaugural Total Rewards Professionals Week, May 21-25, a week dedicated to celebrating those in the compensation, benefits and work-life professions.

About the Study
WorldatWork partnered with two other prominent employee reward organizations, E-reward in the United Kingdom and the South African Total Reward Association (SARA), in order to strengthen the input from a variety of regions around the world. More than 2,000 total rewards practitioners and consultants participated in the total rewards career census from more than 1,000 different organizations from around the world. By level of responsibility, 42 percent of survey respondents were executives or senior level; 49 percent midlevel; and 10 percent emerging professionals.

To download a copy of the study, visit

About WorldatWork®:
The Total Rewards Association

WorldatWork ( is a not-for-profit organization providing education, conferences and research focused on global human resources issues including compensation, benefits, work-life and integrated total rewards to attract, motivate and retain a talented workforce. Founded in 1955, WorldatWork has nearly 30,000 members in more than 100 countries. Its affiliate organization, WorldatWork Society of Certified Professionals®, is the certifying body for the prestigious Certified Compensation Professional® (CCP®), Certified Benefits Professional® (CBP), Global Remuneration Professional (GRP®), Work-Life Certified Professional™ (WLCP®), Certified Sales Compensation Professional™ (CSCP™) and Certified Executive Compensation Professional™ (CECP™). WorldatWork has offices in Scottsdale, Ariz., and Washington, D.C.

This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: on behalf of the company listed above.

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Marcia Rhodes