Equity Management Announces New Executive Vice President and Promotions

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Equity Management promotes two members of the executive staff and hires a new Executive Vice President as it prepares for anticipated growth.

Equity Management, a leading residential property management firm, has hired Cindy DeFrancesco as an Executive Vice President. She will be based in the firm’s Columbia office and will report to John Potvin, President.

“Cindy has a wealth of experience in managing apartment communities and we are pleased that she has joined the firm. She will help us enhance further the value we deliver to clients in this area,” said Mr. Potvin. “Cindy, together with our executive team, will seek to provide our clients with the best opportunities in apartment management, an area that remains the primary focus for EQUITY.”

Ms. DeFrancesco has 22 years of management experience including the position of Executive Vice President of Continental Realty in Baltimore. She has a law degree from the University of Baltimore, is a member of the Maryland Bar Association, CPM Candidate and a founding Board Member of the Maryland Multi Housing Association (MMHA).

In addition, Tony Ross has been promoted to Executive Vice President of Equity, where he will provide overview and coordination of the various affordable management platforms at EQUITY, including LIHTC Housing and Section 8 programs. Mr. Ross has been with Equity for over 12 years, and was the Vice President before this promotion. He has overseen the rapid growth in the firm in the past three years.

Finally, Loretta Gaegler has been promoted to Vice President of Operations, where she will oversee the Regional Directors and provide supervision of day to day operations for the company. Ms. Gaegler joined Equity 8 years ago as a Regional Director and has moved up the corporate ladder as the Equity has grown.

About EQUITY Management
EQUITY is a leading property management firm, specializing in affordable housing in the mid-Atlantic area with over 11,000 units under management in 8 states. Equity was founded in 2008 and is registered as the 43rd largest tax credit management organization in the United States. The firm has experienced rapid growth and has a wide range of management services to help investors meet their needs. Our goal is to create opportunity while managing with integrity. We maintain a strong culture of solid, professional management and long-term value creation.

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Marci Brand
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