Dallas, Texas (PRWEB) May 23, 2012
OnMessage, a messaging infusion company, today officially launched its new brand, messaging and website. The new identity and messaging represents the company's commitment to delivering the most innovative, mature and effective messaging development methodology in the industry.
Now positioned as a messaging infusion company, OnMessage was founded in 2001 with a single purpose—to help companies develop comprehensive messaging platforms that improve sales and marketing effectiveness. For the last 10 years, the company has been refining and maturing its messaging development methodology and service offerings. The new brand and messaging announced today represent the culmination of experience OnMessage has gained working with hundreds of mid-market and Fortune 500 companies.
"Today we cross a major milestone not just for our company but for our clients and the industry as a whole," stated James O'Gara, president and founder of OnMessage. "Our new brand and messaging lets business leaders across the country know there is now a better way to develop and infuse messaging into their company, culture and customers."
Strategically Aligned Messaging
The company's new messaging, strategically aligned with its core business strategy, demonstrates its truly unique approach to messaging development and clearly articulates the value that OnMessage delivers to its clients. The company has packaged its services into three distinct categories:
> Strategic Messaging Platform Development
> Internal Messaging Infusion Services (Employee Training & Culture Campaigns)
> External Messaging Infusion Services (Demand Generation, Content Marketing & Creative Execution)
The new identity represents how the company's expertise has matured and expanded over the years as well as its brand image and personality:
> Authoritative: Being trusted as accurate, true and reliable
> Disciplined: Demonstrating a controlled form of behavior or way of working
> Inventive: Having the ability to create or design new things and think originally
> Perceptive: Showing keenness of insight, understanding and intuition
> Wise: Encompassing vast experience, knowledge and good judgment
The website redesign brings together the new messaging and brand personality making it easy for visitors to quickly understand the methodology, service offerings and core competencies available through OnMessage. Visit the new website at http://www.itsonmessage.com.
OnMessage is a messaging infusion company with a proven model for helping organizations develop a clear, compelling and consistent message. Our methodology aligns a company's strengths and true point of difference with customer needs to create a messaging platform that elicits optimal engagement across all communication channels. This methodology, when combined with our proprietary training programs and demand generation services, enables business leaders to achieve the highest return on every connection they make by infusing effective messaging into their company, culture and customers. To learn more visit http://www.itsonmessage.com.