Palm Beach, FL (PRWEB) May 24, 2012
James Stafford, the London based Managing Director of AMS, says that VR.net will bring something completely new to the space which will definitely shake things up.
Explaining further to DNSR, James Stafford went on to say, “our goal is to make the user experience a more enjoyable and easier process. Our development team at 18a Productions are building out a bespoke system which alongside our unique offering is certain to shake up the space.”
“The vacation rental business is very different to financial news reporting, but we spotted an opportunity in the space that the major players have ignored, free listings. Free as in no charges at all. We were fortunate enough to acquire the domain name VR.net which is perfect for what we are looking to achieve. We also are just about to complete our final negotiations with a major player in the space who is on board with our model. Within the next 30 days we will be syndicating their listings at no additional charge and also starting a very targetd paid search campaign."
Without question the vacation rental space is very competitive vertical, but VR.net can capture a large chunk of the market immediately by leveraging their massive affluent audience with the financial community.
The service will be marketed to the readers of Oilprice.com and it's subscriber list that is in excess of more than 100,000 individuals with an annual household income that exceeds $200,000. A main part of their marketing strategy will be to promote the service amongst the more than 300 media partners which currently include, CNBC, Business Insider, IBtimes and many others.
According to Stafford, no one has really gone at this from with a model that is part Craigslist meets Forbes Life.
VR.net has a target launch date of August 1st, but Stafford said that even if they miss the window as they continue to work towards signing final contracts with partners and wrap up the development he is still very excited about the potential ahead.
Adding, "It wasn't until we had a conversation with one of the major companies in this space by accident, who pointed out that the audience of OilPrice.com is perfect for this type of service. Then we had the light bulb moment and the concept VR.NET started to become clear. We're very excited and looking forward to launching the service."