Payday Loan Companies on Find New Customers in Recent College Graduates, Study Finds

Share Article

Payday loan companies, such as the ones offering quotes for comparison pricing on, are seeing more Millennials using their services, according to a recent study. The report shows that fewer people in this age group are using banking services the way their parents did, opting for cash loans instead of credit.

More Americans age 18 and 25 are using payday loan services and sites like, which offers fast and easy loan comparisons.

For years, payday loans were used by a specific group of low-income wage earners in the U.S, but that has now changed according to a new study by ThinkFinance, which offers banking services. More Americans age 18 and 25 are using payday loan services and sites like, which offers fast and easy loan comparisons.

Payday loan companies, like the ones found on, offer short term loans that give the borrower cash until the user’s next “pay check.” They carry higher interest rates and are to be returned within the period of a payroll cycle. But according to USA Today’s coverage of this report: “Respondents making more money used certain services at higher rates than those making less money, including payday loans and overdraft protection.” Additionally, the report explains that these users thought highly of these alternative financial services and would use them again.

The reason for this, as references, is that “Millennials often want cash quickly and hassle-free, and they don’t want to go through the hassle of getting a bank loan, the report suggests.”

Payday loan companies wanting to cater to this demographic might want to consider that this same age group spends most of their waking time on the Internet. A report by eMarketer says that 95 percent spent time online in 2011. offers these users a way to enter personal information securely and get at least three loan offers from multiple vendors within one business day. Sometimes, users can even get cash within 24 hours.

About the Company is loan comparison website not a loan service company. Since launching last year, has offered a simple three step form online to get payday and personal loan comparisons quickly and easily. offers low interest loan comparisons from the largest selection of loans online. From short term payday loan and cash advances to hedge against unexpected emergencies to long term auto and home mortgage designed to finance prized asset purchases, lenders on offer highly customizable financial aid for almost any financial situation.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Johnny G.
(646) 2574131
Email >
Visit website