The Remind button... can be placed on any website and lets users schedule an email or text message reminder.
New Haven, CT (PRWEB) May 25, 2012
Cronote was one of twelve teams selected to participate in this year’s Yale Entrepreneurial Institute (YEI) Summer Fellowship. The 10-week startup bootcamp kicked off on May 23, with a workshop on customer development and guest speaker Ka Mo Lau, the co-founder and Chief Financial Officer of PaperG, an advertising and technology company recently named one of Forbes’ 100 Most Promising Companies in America.
The program provides Cronote a stipend and experienced mentors in the fields of technology and advertising. The bootcamp also provides multiple workshops designed to help each team build firm foundations for their businesses. Since the program’s inception in 2007, many teams have achieved long-term success, including YouRenew, a buyback and resell electronics company.
“The opportunities here are endless, and we’re grateful for the resources and support provided by the YEI staff,” said Cronote co-founder, Ann Nguyen.
Cronote’s focus this summer is marketplace-integration of the Remind button. The Remind button works in a similar fashion to the Facebook ‘Like’ button. It can be placed on any website and lets users schedule an email or text message reminder about a product or event.
The Remind button allows businesses to connect with their customers through an untapped medium: time-based text messages and emails. Reminders are delivered at a specified time in the future when the customer is more likely to purchase the product.